The total number of new car registrations in 2017 reached 2,540,617 million, down 5.7% on the record year of 2016.
Given the current economic and political uncertainty, that is a fairly encouraging result, although a further fall of 5% is expected in 2018.
From then on, the industry expects the market to stabilise at around 2.4 million registrations per year. Long-term forecasts, meanwhile, are less clear and hinge on the results of Brexit.
Alfa Romeo has been drinking in the last chance saloon for so long that the place is running dry. The Stelvio is Alfa’s last shot: if that doesn’t do the trick, the car maker may need a new owner.
Global sales are up around 30%, thanks to the DB11. The company is making a profit, and there is talk of floating it on the stock exchange. If you can’t afford the cars, how about buying a bit of the company?
Bentley’s rise has temporarily stalled: rising Bentayga sales are only compensating for falling Continental GT registrations. The imminent new Conti GT has work to do.
The new C3 hatch accounts for more than 30% of Citroën’s total sales, mainly because every other model has fallen sharply. Even the C4 Cactus is suffering: registrations fell by more than 40%.
Mamma mia! Ferrari’s voluble chairman, Sergio Marchionne, has been suggesting that, by 2022, Ferrari could be a manufacturer of SUVs that is no longer involved in Formula 1. The former is probably inevitable, but the latter is surely posturing.
Apart from the evergreen 500 city car, Fiat appears unable to maintain sales of any new model for more than 24 months. Last year, sales of the 500L collapsed and, this year, it was the turn of the 500X.
The market share loss is mostly due to the model changeover of the Fiesta, which accounts for one-third of all Ford sales. The Mondeo, incidentally, now accounts for less than 5% of Ford registrations.
Hyundai will not quite make its long-term target of 100,000 units this year, due to the overall decline in the market. It is still doing well, though, with 30% of sales coming from the profitable Tucson.
So much for Q30/QX30 taking Infiniti into the mainstream. Their sales are almost identical to the similarly sized (and similarly misconceived) Lexus CT.
A generation ago, the Cherokee competed with the Discovery for top spot in the UK 4x4 market. Today, it cannot outsell the Mitsubishi Shogun, a car most people have forgotten even exists.
Remember when Kia just made little economy hatchbacks? Today, more than 45% of its not inconsiderable sales come from the highly profitable Sportage and Sorento crossovers.
Land Rover’s market share has overtaken Renault and Peugeot. In terms of sales volume, Land Rover is now just outside the top 10. In terms of sales revenues, it is probably sixth or seventh.
It is decades since there has been so much optimism at Hethel. The cars are now being sold at a small profit, and new Chinese owner Geely have a great record of investing in the brands it owns.
So far, the new range of models has made little progress towards Maserati’s target of around 0.2% market share. It all depends on the revised Levante crossover in 2018.
The MX-5 and CX-3 are increasing sales, but the rest of the models are suffering. It can’t be easy importing its cars from Japan with the current exchange rate.
Although it represents a tiny portion of the market, McLaren's 2017 results continue a trend of growth in the face of growing economic uncertainty that usually hampers cars of the high end segments.
The reduction in the fiscal incentive to buy the Outlander plug-in hybrid was always going to reduce UK sales in 2017, but increased sales of the ASX have softened the blow somewhat.
With UK sales of around 15,000 per year, Porsche is no longer a niche brand. It is also no longer a specialist sports car brand: the Macan now accounts for more than 40% of sales.
Renault has become a kind of Nissan tribute band in the UK: half its sales come from the Captur (follow-on from Juke) and Kadjar (follow-on from Qashqai). In both cases, the Nissans sell much better.
Sales remained stable in 2017, despite the absence of the Phantom. With the new Phantom and Cullinan, sales could rise in 2018 – in a suitably stately fashion, of course.
Once Skoda became part of Volkswagen, Seat staggered around the market like a man wearing a blindfold. It is finally getting its act together with the excellent Ateca (above), and there is room for more growth.
The new Kodiaq has had a great start, helped by its Superb-like price-to-size ratio. Next year comes the new Karoq compact crossover – the outgoing Yeti will be one tough act to follow.
The new Ignis is doing well but stealing some sales from the Swift. Suzuki is well placed – it was making small 4x4 hatches long before anyone had coined the term ‘crossover’.
Vauxhall’s sales are melting away like snow in the spring sunshine. It will probably finish the year behind VW amid collapsing sales of the Corsa (down almost 30%) and Insignia (down more than 40%).
All the growth has come from the new Qashqai-sized C-HR crossover, which has got off to a very good start. Meanwhile, Toyota’s traditional models, from the Aygo to the Avensis, are fading.
Scandal, what scandal? Market share is at record levels, with the Golf now running neck-and- neck with the Ford Focus and the Tiguan increasing sales by more than 50%.
Fighting the German premium brands is never easy, but Volvo is making progress. Sales increases are coming from the S/V/XC 90 at the top of the Chinese-owned Swedish firm’s range, showing that Volvo is an increasingly credible premium player.
It was a good year to be selling…
Mid-size crossovers: Qashqai-sized models were up more than 20%
Executive crossovers: Models like the Evoque (below) were up 18%
Compact executives: Curiously, the only non-crossover segment to expand (up 6%)
It was a bad year to be selling...
Small MPVs: Both B-Max and C-Max segments fell by more than 20%
Small hatchbacks: City cars and superminis fell by more than 10%
Large family cars: The ‘D’ segment fell by over 25% and seems to be heading for extinction
6.78% to 6.77% is really just saying sales are flat.
Each brand will attract new buyers, but it seems for BMW that's matched with those leaving their stable. Why is that?
I know of two who have been burned by BMW un-reliability and have bought Audi and Mercedes instead. I myself was seriously bunt by BMW when they have extended a warranty for dreadfully unreliable part in the USA, but not for their European customers. That's how much they care about us!
BMW is not the "German engineer" you believe it is! No company should be rewarded for not standing by their products, and if you don't believe it, do a Google search for "M3 Bimmerboost worst engine ever"
6.78% to 6.77% is really just saying sales are flat.
Each brand will attract new buyers, but it seems for BMW that's matched with those leaving their stable. Why is that?
I know of two who have been burned by BMW un-reliability and have bought Audi and Mercedes instead. I myself was seriously bunt by BMW when they have extended a warranty for dreadfully unreliable part in the USA, but not for their European customers. That's how much they care about us!
BMW is not the "German engineer" you believe it is! No company should be rewarded for not standing by their products, and if you don't believe it, do a Google search for "M3 Bimmerboost worst engine ever"
A sample of 2 people is not representative. The various extensive surveys with thousands of owners are more accurate. Someone whose car is a lemon will generate a lot of noise vs people who are happy. BMW typically end up in the upper middle sector for reliability, so not outstanding, but not terrible. If you’ve ever worked in one you will notice they are very well built, and engineered - they come apart and go back together very well.
I don’t buy BMW at the moment because the interiors are now rubbish in design and quality.
In my sample of 2 BMWs absolutely nothing went wrong in 5 years of 18000 miles per annum driving. My sample of 7 Audi’s had each one affected by an electrical glitch at one point or another.
I don’t buy Audi’s now because only now is the styling moving on, and the minimal changes to admittedly attractive cars put me off foto years.
French cars are something else, and I’ve had three, one was good, the other two were unmitigated disasters, and I’ll never buy French again due to that (sorry to my French friends). They’re aggressively built to cost savings, and that shows big time.
Current Qashqai has been 100% reliable in first year, it’s a bit flimsy in places, and the interior plastics are way too easily marked for family life. If it carries on like this it’ll stay on my list for replacement as it’s a thoroughly nice car to drive every day without being too exciting (god I’m getting old it seems).
DS's sales collapse is not surprising. One can't just apply 'luxury' to something ordinary eg. affixing a chrome strip from bonnet to A-pillar in the DS5 is a weird attention-seeking gesture which doesn't make the car premium. It has a nice interior though.
Fiat's decline is also unsurprising. It still relies on the ageing retro 500, but using the retro template on the much larger 500L & 500X make these cars a caricature. People stay away. Mini uses the same strategy of upscaling but for some reason manages to attract customers.
Good to see both Skoda & Seat on the rise. Can't be easy to promote two somewhat similar budget brands from the same company.
Despite having the XE and XF, and the F-Pace, sell lesscars than Volvo, says it all really, Jaguar need to find a new designer and start making their cars desirable again. The XE and the XF have been failures, without the F-Pace (everyone loves an SUV), Jaguar would probably be in the same bracket as Dacia, when it should be up with Mercedes or BMW.
Jaguar need to find a new designer and start making their cars desirable again.
Jaguar have the legendary Ian Callum! He will go down as one of the best car designers, if he's not already.
If anything, you have to accredit the turnaround of Jaguar to Callum. Dropping the old, fuddy duddy looks of yesterday's Jaguars for a modern and stylish look. That's what's brought many to Jaguar. Being partnered with Land Rover, however, means they're late to the SUV party, and perhaps you should compare as JLR?
You're right that they're behind other rivals, but the revival of Jaguar continues. I think that's something we should rightly celebrate.
Despite having the XE and XF, and the F-Pace, sell lesscars than Volvo, says it all really, Jaguar need to find a new designer and start making their cars desirable again. The XE and the XF have been failures, without the F-Pace (everyone loves an SUV), Jaguar would probably be in the same bracket as Dacia, when it should be up with Mercedes or BMW.
What crappola you talk, the XE is selling all it can make running 24 hour shifts, like the XF, less than a decade ago, they were producing three plants worth of product, on one shift only today, they run four uk plants, and Five other plants around the globe producing both J and LR products, with the UK plants all at capacity the XF and XE are everywhere, and sales are creeping up, with the F-Pace, New E-Pace and I-Pace all running, sales will be the highest in it's history, but it is not stopping there, the new XJ and small XA will take it to new levels.So before you make wild and completely inaccurate comments, do some homework first - Ian Callum and his design team, have and continue to win prizes, for design, if they are not that good as you suggest, then they would not win any of the competitions.Give them another decade and there will be another plant in China (possibly Two more) expansion of the plants in the UK where possible, and the possibility of an all new facility, Slovakia will produce all the New defender range, and some jaguar models dependant on scalebility - so in just ten years they have gone from a company thats struggling to one that produces some of the biggest profits around, and some stunning cars too.
Despite having the XE and XF, and the F-Pace, sell lesscars than Volvo, says it all really, Jaguar need to find a new designer and start making their cars desirable again. The XE and the XF have been failures, without the F-Pace (everyone loves an SUV), Jaguar would probably be in the same bracket as Dacia, when it should be up with Mercedes or BMW.
What crappola you talk, the XE is selling all it can make running 24 hour shifts, like the XF, less than a decade ago, they were producing three plants worth of product, on one shift only today, they run four uk plants, and Five other plants around the globe producing both J and LR products, with the UK plants all at capacity the XF and XE are everywhere, and sales are creeping up, with the F-Pace, New E-Pace and I-Pace all running, sales will be the highest in it's history, but it is not stopping there, the new XJ and small XA will take it to new levels.So before you make wild and completely inaccurate comments, do some homework first - Ian Callum and his design team, have and continue to win prizes, for design, if they are not that good as you suggest, then they would not win any of the competitions.Give them another decade and there will be another plant in China (possibly Two more) expansion of the plants in the UK where possible, and the possibility of an all new facility, Slovakia will produce all the New defender range, and some jaguar models dependant on scalebility - so in just ten years they have gone from a company thats struggling to one that produces some of the biggest profits around, and some stunning cars too.
Good post, but did you know JLR have recently built around 6000 too many XE's due lack of demand.
You're right, there will be more plants in China, along with other countries but these WILL come at the expense of UK production facilities, regardless of what information comes from on high.
The group is producing some high Industry margins but these are mainly driven from LR products. Strategically they are also exposing themselves to quite high risk in the long term with their pricing strategy. It's easy when the goings good, but fashions and economics change and can change rapidly, far quicker than product plans can react and JLR's product plan remains wanting. They are in a precarious position when it comes to long term risk management and it's not a position you'd find their main competitors in.
Despite having the XE and XF, and the F-Pace, sell lesscars than Volvo, says it all really, Jaguar need to find a new designer and start making their cars desirable again. The XE and the XF have been failures, without the F-Pace (everyone loves an SUV), Jaguar would probably be in the same bracket as Dacia, when it should be up with Mercedes or BMW.
What crappola you talk, the XE is selling all it can make running 24 hour shifts, like the XF, less than a decade ago, they were producing three plants worth of product, on one shift only today, they run four uk plants, and Five other plants around the globe producing both J and LR products, with the UK plants all at capacity the XF and XE are everywhere, and sales are creeping up, with the F-Pace, New E-Pace and I-Pace all running, sales will be the highest in it's history, but it is not stopping there, the new XJ and small XA will take it to new levels.So before you make wild and completely inaccurate comments, do some homework first - Ian Callum and his design team, have and continue to win prizes, for design, if they are not that good as you suggest, then they would not win any of the competitions.Give them another decade and there will be another plant in China (possibly Two more) expansion of the plants in the UK where possible, and the possibility of an all new facility, Slovakia will produce all the New defender range, and some jaguar models dependant on scalebility - so in just ten years they have gone from a company thats struggling to one that produces some of the biggest profits around, and some stunning cars too.
Good post, but did you know JLR have recently built around 6000 too many XE's due lack of demand. You're right, there will be more plants in China, along with other countries but these WILL come at the expense of UK production facilities, regardless of what information comes from on high. The group is producing some high Industry margins but these are mainly driven from LR products. Strategically they are also exposing themselves to quite high risk in the long term with their pricing strategy. It's easy when the goings good, but fashions and economics change and can change rapidly, far quicker than product plans can react and JLR's product plan remains wanting. They are in a precarious position when it comes to long term risk management and it's not a position you'd find their main competitors in.
JLR is actually in all markets. jaguar covers the cars while LR cover SUVs. Now Jaguar is fast moving into SUVs with plans for LR to move into cars. JLR has well below production capacity it needs hence the reason for new sites in low cost countries. If sales fall now then they could easily scale back on new sites and bring production in line.
The Germans have become 2 big and that is why they are so scared of the tech companies. They know themselves that companies like Apple and google have much larger customer devotion, probably more then Germans makers combined and so people will dump them in a heart beat. ironically Tesla have already beaten the Germans at autonomy and battery tech but with Apple or Google funding will end the German dominance in the luxury market. Remember Apple is worth more then all the Germans, Volvo and JLR combined
Despite having the XE and XF, and the F-Pace, sell lesscars than Volvo, says it all really, Jaguar need to find a new designer and start making their cars desirable again. The XE and the XF have been failures, without the F-Pace (everyone loves an SUV), Jaguar would probably be in the same bracket as Dacia, when it should be up with Mercedes or BMW.
What crappola you talk, the XE is selling all it can make running 24 hour shifts, like the XF, less than a decade ago, they were producing three plants worth of product, on one shift only today, they run four uk plants, and Five other plants around the globe producing both J and LR products, with the UK plants all at capacity the XF and XE are everywhere, and sales are creeping up, with the F-Pace, New E-Pace and I-Pace all running, sales will be the highest in it's history, but it is not stopping there, the new XJ and small XA will take it to new levels.So before you make wild and completely inaccurate comments, do some homework first - Ian Callum and his design team, have and continue to win prizes, for design, if they are not that good as you suggest, then they would not win any of the competitions.Give them another decade and there will be another plant in China (possibly Two more) expansion of the plants in the UK where possible, and the possibility of an all new facility, Slovakia will produce all the New defender range, and some jaguar models dependant on scalebility - so in just ten years they have gone from a company thats struggling to one that produces some of the biggest profits around, and some stunning cars too.
Good post, but did you know JLR have recently built around 6000 too many XE's due lack of demand. You're right, there will be more plants in China, along with other countries but these WILL come at the expense of UK production facilities, regardless of what information comes from on high. The group is producing some high Industry margins but these are mainly driven from LR products. Strategically they are also exposing themselves to quite high risk in the long term with their pricing strategy. It's easy when the goings good, but fashions and economics change and can change rapidly, far quicker than product plans can react and JLR's product plan remains wanting. They are in a precarious position when it comes to long term risk management and it's not a position you'd find their main competitors in.
JLR is actually in all markets. jaguar covers the cars while LR cover SUVs. Now Jaguar is fast moving into SUVs with plans for LR to move into cars. JLR has well below production capacity it needs hence the reason for new sites in low cost countries.
Really... I had no idea.
I suggest you take a look at the variantions of 3, 4 & C of the German three then take a look at the XE offerings and have a think.
[/quote]
The Germans have become 2 big and that is why they are so scared of the tech companies. They know themselves that companies like Apple and google have much larger customer devotion, probably more then Germans makers combined and so people will dump them in a heart beat. ironically Tesla have already beaten the Germans at autonomy and battery tech but with Apple or Google funding will end the German dominance in the luxury market. Remember Apple is worth more then all the Germans, Volvo and JLR combined
[/quote]
Some would argue the German three are too big, others would argue they spread risk.
The tech company issue applies to ALL established auotmotive brands, not just the Germans. Tesla haven't beaten anyone either. They simply decided to develop and produce soley electric vehicles, they created a new brand and exploited a rising, fashionable market.
Despite having the XE and XF, and the F-Pace, sell lesscars than Volvo, says it all really, Jaguar need to find a new designer and start making their cars desirable again. The XE and the XF have been failures, without the F-Pace (everyone loves an SUV), Jaguar would probably be in the same bracket as Dacia, when it should be up with Mercedes or BMW.
What crappola you talk, the XE is selling all it can make running 24 hour shifts, like the XF, less than a decade ago, they were producing three plants worth of product, on one shift only today, they run four uk plants, and Five other plants around the globe producing both J and LR products, with the UK plants all at capacity the XF and XE are everywhere, and sales are creeping up, with the F-Pace, New E-Pace and I-Pace all running, sales will be the highest in it's history, but it is not stopping there, the new XJ and small XA will take it to new levels.So before you make wild and completely inaccurate comments, do some homework first - Ian Callum and his design team, have and continue to win prizes, for design, if they are not that good as you suggest, then they would not win any of the competitions.Give them another decade and there will be another plant in China (possibly Two more) expansion of the plants in the UK where possible, and the possibility of an all new facility, Slovakia will produce all the New defender range, and some jaguar models dependant on scalebility - so in just ten years they have gone from a company thats struggling to one that produces some of the biggest profits around, and some stunning cars too.
XE sales are well down in 2017 in Europe. Terrible for a relatively new model. Look up carsalesdatabase to see the reality.
Despite the fact that Ian Callum has made some of the most stunning cars in the world, the XF is long in the tooth style wise, and the XE is extremely bland inside and out to me (words fail me on how dull the interior is). The A4 outsells it by a factor of 6, and the 3 series by about 5 in Europe. The XE is a sale disaster, and the sales cannot possible justify an ongoing replacement model investment. You’re confusing extremely strong LR sales with the Jag XE and XF which are bombing.
Join the debate
Symanski
BMW flat.
6.78% to 6.77% is really just saying sales are flat.
Each brand will attract new buyers, but it seems for BMW that's matched with those leaving their stable. Why is that?
I know of two who have been burned by BMW un-reliability and have bought Audi and Mercedes instead. I myself was seriously bunt by BMW when they have extended a warranty for dreadfully unreliable part in the USA, but not for their European customers. That's how much they care about us!
BMW is not the "German engineer" you believe it is! No company should be rewarded for not standing by their products, and if you don't believe it, do a Google search for "M3 Bimmerboost worst engine ever"
Paul Dalgarno
Symanski wrote:
A sample of 2 people is not representative. The various extensive surveys with thousands of owners are more accurate. Someone whose car is a lemon will generate a lot of noise vs people who are happy. BMW typically end up in the upper middle sector for reliability, so not outstanding, but not terrible. If you’ve ever worked in one you will notice they are very well built, and engineered - they come apart and go back together very well.
I don’t buy BMW at the moment because the interiors are now rubbish in design and quality.
In my sample of 2 BMWs absolutely nothing went wrong in 5 years of 18000 miles per annum driving. My sample of 7 Audi’s had each one affected by an electrical glitch at one point or another.
I don’t buy Audi’s now because only now is the styling moving on, and the minimal changes to admittedly attractive cars put me off foto years.
French cars are something else, and I’ve had three, one was good, the other two were unmitigated disasters, and I’ll never buy French again due to that (sorry to my French friends). They’re aggressively built to cost savings, and that shows big time.
Current Qashqai has been 100% reliable in first year, it’s a bit flimsy in places, and the interior plastics are way too easily marked for family life. If it carries on like this it’ll stay on my list for replacement as it’s a thoroughly nice car to drive every day without being too exciting (god I’m getting old it seems).
abkq
DS's sales collapse is not
DS's sales collapse is not surprising. One can't just apply 'luxury' to something ordinary eg. affixing a chrome strip from bonnet to A-pillar in the DS5 is a weird attention-seeking gesture which doesn't make the car premium. It has a nice interior though.
Fiat's decline is also unsurprising. It still relies on the ageing retro 500, but using the retro template on the much larger 500L & 500X make these cars a caricature. People stay away. Mini uses the same strategy of upscaling but for some reason manages to attract customers.
Good to see both Skoda & Seat on the rise. Can't be easy to promote two somewhat similar budget brands from the same company.
Citytiger
Jaguar
Despite having the XE and XF, and the F-Pace, sell lesscars than Volvo, says it all really, Jaguar need to find a new designer and start making their cars desirable again. The XE and the XF have been failures, without the F-Pace (everyone loves an SUV), Jaguar would probably be in the same bracket as Dacia, when it should be up with Mercedes or BMW.
Symanski
Legendary designer.
Jaguar have the legendary Ian Callum! He will go down as one of the best car designers, if he's not already.
If anything, you have to accredit the turnaround of Jaguar to Callum. Dropping the old, fuddy duddy looks of yesterday's Jaguars for a modern and stylish look. That's what's brought many to Jaguar. Being partnered with Land Rover, however, means they're late to the SUV party, and perhaps you should compare as JLR?
You're right that they're behind other rivals, but the revival of Jaguar continues. I think that's something we should rightly celebrate.
jonboy4969
Citytiger wrote:
What crappola you talk, the XE is selling all it can make running 24 hour shifts, like the XF, less than a decade ago, they were producing three plants worth of product, on one shift only today, they run four uk plants, and Five other plants around the globe producing both J and LR products, with the UK plants all at capacity the XF and XE are everywhere, and sales are creeping up, with the F-Pace, New E-Pace and I-Pace all running, sales will be the highest in it's history, but it is not stopping there, the new XJ and small XA will take it to new levels.So before you make wild and completely inaccurate comments, do some homework first - Ian Callum and his design team, have and continue to win prizes, for design, if they are not that good as you suggest, then they would not win any of the competitions.Give them another decade and there will be another plant in China (possibly Two more) expansion of the plants in the UK where possible, and the possibility of an all new facility, Slovakia will produce all the New defender range, and some jaguar models dependant on scalebility - so in just ten years they have gone from a company thats struggling to one that produces some of the biggest profits around, and some stunning cars too.
Marc
jonboy4969 wrote:
Good post, but did you know JLR have recently built around 6000 too many XE's due lack of demand.
You're right, there will be more plants in China, along with other countries but these WILL come at the expense of UK production facilities, regardless of what information comes from on high.
The group is producing some high Industry margins but these are mainly driven from LR products. Strategically they are also exposing themselves to quite high risk in the long term with their pricing strategy. It's easy when the goings good, but fashions and economics change and can change rapidly, far quicker than product plans can react and JLR's product plan remains wanting. They are in a precarious position when it comes to long term risk management and it's not a position you'd find their main competitors in.
GODFATHER
Marc wrote:
JLR is actually in all markets. jaguar covers the cars while LR cover SUVs. Now Jaguar is fast moving into SUVs with plans for LR to move into cars. JLR has well below production capacity it needs hence the reason for new sites in low cost countries. If sales fall now then they could easily scale back on new sites and bring production in line.
The Germans have become 2 big and that is why they are so scared of the tech companies. They know themselves that companies like Apple and google have much larger customer devotion, probably more then Germans makers combined and so people will dump them in a heart beat. ironically Tesla have already beaten the Germans at autonomy and battery tech but with Apple or Google funding will end the German dominance in the luxury market. Remember Apple is worth more then all the Germans, Volvo and JLR combined
Marc
GODFATHER wrote:
Really... I had no idea.
I suggest you take a look at the variantions of 3, 4 & C of the German three then take a look at the XE offerings and have a think.
[/quote]
The Germans have become 2 big and that is why they are so scared of the tech companies. They know themselves that companies like Apple and google have much larger customer devotion, probably more then Germans makers combined and so people will dump them in a heart beat. ironically Tesla have already beaten the Germans at autonomy and battery tech but with Apple or Google funding will end the German dominance in the luxury market. Remember Apple is worth more then all the Germans, Volvo and JLR combined
[/quote]
Some would argue the German three are too big, others would argue they spread risk.
The tech company issue applies to ALL established auotmotive brands, not just the Germans. Tesla haven't beaten anyone either. They simply decided to develop and produce soley electric vehicles, they created a new brand and exploited a rising, fashionable market.
Paul Dalgarno
Use facts please
XE sales are well down in 2017 in Europe. Terrible for a relatively new model. Look up carsalesdatabase to see the reality.
Despite the fact that Ian Callum has made some of the most stunning cars in the world, the XF is long in the tooth style wise, and the XE is extremely bland inside and out to me (words fail me on how dull the interior is). The A4 outsells it by a factor of 6, and the 3 series by about 5 in Europe. The XE is a sale disaster, and the sales cannot possible justify an ongoing replacement model investment. You’re confusing extremely strong LR sales with the Jag XE and XF which are bombing.
Pages
Add your comment