The growth in UK new car sales in recent years is set to come to an end after the highs of 2016. The 2.7 million new cars sold this year is a near-40% increase over the 2011 trough of 1.94m.
The big question is over the extent of the coming decline. The SMMT expects a 5% reduction next year, but many dealers suggest closer to 10% due to declining consumer confidence and rising prices. Foreign-built cars will be more expensive because of a weaker pound, but even UK-made cars will suffer, because the average UK car gets 59% of its parts from overseas.
ALFA ROMEO - DOWN
2015 market share 0.19%; 2016 market share 0.18%
In recent years, Alfa Romeo has probably made more PowerPoint presentations about its rebirth than it has made cars. The new plan hinges on the Giulia saloon and a family of SUVs, led by the recently revealed Stelvio.
ASTON MARTIN - DOWN
2015 market share 0.04%; 2016 market share 0.03%
New management, new money and a new factory to make an SUV (naturally). We’re about to find out if a luxury brand can really thrive beyond the control of a global manufacturer.
AUDI - UP
2015 market share 6.33%; 2016 market share 6.60%
Audi’s rising market share is getting dangerously close to Volkswagen’s. A premium brand is not meant to outsell its volume parent, so if VW declines much further, Audi may have to put the brakes on.