The keen pricing for what will be the fifth I.D. model after the Neo and production versions of the Crozz, Buzz and Vizzion concepts is a crucial component in a broader plan at Volkswagen to create a contemporary, new electric-powered people’s car in a move aimed at mirroring the success of the original Beetle and its indirect successor - the Golf.
Diess, the architect of Volkswagen’s electric car strategy, recently claimed engineers are working on a car conceived to be priced at half that of the Tesla Model 3 without naming the secret new electric-powered crossover, suggesting it would be on sale within four years.
Autocar has been told the idea behind the new I.D. model is to create a car with classless design appeal, outstanding interior space within a compact footprint and the sort of affordability to allow it to appeal to a wide number of car buyers in all of Volkswagen’s existing markets.
As with Volkswagen’s other I.D. models, it is based around the company’s new MEB (Modularen Electrik Baukasten - modular electric architecture) platform with a front-mounted electric motor together with a battery of sufficient capacity to provide a range well over the claimed 186 miles of today’s e-Golf. To keep the price down, it will likely be offered exclusively in front-wheel drive guise, with a series of connectivity options set to be offered as optional equipment.
Together with the primary Volkswagen version, the new zero-emission crossover five-door has been conceived to sire similar models from Audi, Seat and Skoda.
Production will take place at Volkswagen’s Emden manufacturing plant in Germany, a site which currently produces the Passat and Arteon, with capacity set to top 300,000 units a year.