The all-new Citroen C4 and electric ë-C4 have gone on sale in the UK, with prices starting from £20,990 for the standard car and £29,180 for the EV.
Combustion-powered cars are available in four trim levels: Sense, Sense Plus, Shine and Shine Plus. Entry-level cars get LED headlights, 18in alloy wheels, a 10in touchscreen with smartphone compatibility and a comprehensive suite of driver aids as standard, while top-rung Shine Plus models - from £26,590 - bring extras including rear privacy glass, keyless entry, automatic headlights and front and rear parking sensors.
The ë-C4 tops the line-up, and is unavailable in entry-level Shine trim but matches the equipment offered on the petrol and diesel cars on the other trim levels.
Citroën says the model line, which comprises petrol and diesel powertrain options alongside the fully electric version, will “put compact hatchbacks back on the map” through an SUV influenced design and a focus on comfort.
The Ford Focus and Volkswagen Golf rival is slightly higher-riding than the C4 Cactus it effectively replaces, with the intention to bridge the gap between traditional hatchbacks and SUVs. It will be sold with petrol, diesel and electric powertrains, making it the first family hatchback in the portfolio of parent firm PSA Group to offer a zero-emissions variant.
Citroën CEO Vincent Cobée told Autocar recently that the introduction of the model held “massive” importance for Citroën’s sales growth in Europe. In 2019, the brand grew 1% year on year, selling 830,000 vehicles.
Cobée said: “The car will be Citroën to its core, in design, innovation and comfort. So for us, it’s one of three or four bullets in the overall growth of Citroën. Citroën has massive legitimacy in this segment. It’s the one with the most populist customer base.”