According to the Society of Motor Manufacturers and Traders (SMMT), both the British and Korean brands achieved record sales last month, registering 1846 and 9110 new cars respectively.
In July, the brand sold 78% more vehicles than in the same month last year, helped by the ZS EV and the MG HS SUV, which have together added more than 3500 sales this year. The company hopes its success can continue throughout 2020 with the new MG 5 electric estate and plug-in hybrid HS arriving in the second half of the year.
Kia’s July 2020 sales volume beat its previous best July figures - 7417 in 2016 - by more than 2000 and is up 28% on 2019’s.
Year-to-date, Kia is 37% down on the same period in 2019. However, CEO Paul Philpott said that it was “good to see a strong return in July”.
News of MG’s and Kia’s success comes after the SMMT confirmed an overall 11.3% year-on-year rise in new car registrations in July, following the reopening of dealerships in June.
The SMMT cites consumers being able to belatedly change into a new car and taking advantage of various manufacturer-backed incentive schemes as reasons for the rise.
July is the first month in which year-on-year registrations have increased in 2020, following four months of declines.