Seat's upcoming small SUV is based on the Ibiza and will sit below the Ateca; it will go on sale later this year
18 May 2017

The Seat Arona SUV has been spotted testing again just weeks before it's fully revealed.

The sighting of Seat's upcoming Nissan Juke rival comes just over a week after images were leaked online, showing its exterior design more clearly than ever.

The images, published by MQB-Coding & Retrofit, showed the car's front, side and rear profile, with the styling heavily reflection its current Ateca SUV, particularly at the front end.

Seat has confirmed that the Arona, its new Ibiza-based compact small SUV, will go on sale in December this year. The covers will be pulled off in April.

Take your first look at the Arona - caught testing - here

Built to rival the likes of the Juke and Renault Captur, the Arona will be built on the same A0 platform as the forthcoming new Ibiza, using the VW Group’s modular MQB architecture. 

Like the Ibiza, it is likely to only be available in front-wheel-drive, and will share engines with the hatch. These will include the VW Group’s new 1.5-litre TSI Evo petrol engine developing 148bhp. The range will also include a three-cylinder 1.0-litre petrol engine and a 1.6-litre diesel.

It is the last of three new Seat models planned for this year, after an update to the Leon at the start of the year, and the launch of the fifth-generation Ibiza.

The Arona is named after a city on the Spanish island of Tenerife, and also after a town on Lake Maggiore in the Piedmont area of Italy. It will be developed and built at Seat’s Martorell headquarters in Barcelona, Spain.

Seat boss Luca de Meo said: "The Leon, the Ibiza and the new Arona, together with the Ateca, are going to strengthen Seat from a commercial, financial and brand image standpoint. 2017 is going to be a very special year for Seat."

Phill Tromans and Sam Sheehan

New Seat Arona to be a game-changer for the brand, says boss

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Our Verdict

Seat Ateca

Can Seat’s first SUV impress, even with the heavy burden of expectation?

Join the debate


6 December 2016
SEAT have been turning out consistently good cars at sensible prices so this should be a decent addition to the market. However, I hope it doesn't look like that image. It looks far too much like the Leon and Ateca. Time for something a bit fresher from the 'sporty' side of VAG.

6 December 2016
Although judging by recent SUV releases from VAG, I won't hold my breath.

7 December 2016
It'll look exactly like this.


Hydrogen cars just went POP

7 December 2016
Is partially because it looks radical (or weird!) and unlike any other SUV or Nissan.

The VW group seems unable to create such a model, despite its wide range of brands, and Seat's alleged role as the sporty, fun brand

10 December 2016
I understand all the negative opinions fired at SUVs, and until I had one as a courtesy car, i agreed with most of them.

But in this age of congestion, speed cameras everywhere and even more nutters on the roads, driving pleasure for me comes from a high up comfortable driving position with good visibility and a decent crash rating rather than something that can rival a Lotus Elise for how it sad as that sounds.

So manufacturers making SUVs that are more affordable are ok by me.


Everyone has a right to an opinion - don't confuse that with insulting your mother :-)

20 April 2017
Well what do you know, another individual design from VAG.
Hang on it looks like all the rest of the VAG group crap.

Time all VAG were to be buried deep.


5 May 2017
whiteliner wrote:

Hang on it looks like all the rest of the VAG group crap.

Emmm looks nothing like an R10, Touareg, or even an A1. You're on the wrong website


Hydrogen cars just went POP


5 May 2017
Perfectly pleasant in a Plain-Jane sort of way, but to be a Juke rival it really needs a hefty dose of visual oomph.

5 May 2017
MrJ wrote:

Perfectly pleasant in a Plain-Jane sort of way, but to be a Juke rival it really needs a hefty dose of visual oomph.

I think a lot of the "Beautiful people" will probably dump their Jukes for this or the upcoming VW version as the new thing. Got to keep up with Jones, Nissan is so yesterday. Well that's how these fashion conscience think isn't it.

5 May 2017
Assuming these latest pictures are accurate to the actual styling, I think it looks great.

It's all very well saying that the Nissan Jukes of the world are great because they are different, but if that also means fugly then they'll never appeal to me.

I'll be watching this model with interest although I'm getting a bit confused now with all these different VW Group SUV models - what is competing with what now?!


Everyone has a right to an opinion - don't confuse that with insulting your mother :-)


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