The Los Angeles motor show is one you’d struggle to mistake for another. For as California is the world’s largest market for sports and performance cars, it is here where car manufacturers come to show off their latest powered up creations.
In the recent years of economic gloom, this approach has left the show feeling a bit guilty for itself, something heightened by the fact its late in the year scheduling has people looking backwards at the year almost gone rather than forwards at the new one imminent.
But as Toyota America’s boss Jim Lentz revealed as he opened the 2012 edition of the LA motor show, the US new car market is rapidly growing. So the indulgence in performance cars can be done guilt free once again.
There was plenty to indulge in at the 2012 La motor show. Jaguar led the way with the global unveiling of its new XFR-S saloon, but the real news for the firm was the North American reveal of the F-type in what will be its largest market.
The F-type joined the new Range Rover from sibling firm Land Rover in a ‘British Invasion’ themed press conference and event on the eve of the show at the Paramount Studios. Land Rover has had its swagger back for a while now, but there was a genuine feeling among Jaguar executives that with the F-type, a model that should pave the way to future growth, it was now its time to shine.
Another big new sports car was the Porsche Cayman. All the words you want to hear when describing it next to its predecessor could be ticked off, lower, lighter and faster among them. It’s now a looker too, something you couldn’t accuse the first-generation Cayman of.