Collapse of distributor affects half of European markets
26 March 2009

Cadillac sales in more than half of its European markets are to be halted by General Motors after the collapse of its regional distributor.

Kroymans Import Europe, which also distributed Corvette and Hummer vehicles, was one of four companies suspended by Dutch firm Kroymans Corp after a court order approved its request to stop debt payments.

Court-appointed administrators will now take into possession 3500 Cadillac, Corvette and Hummer cars from 165 dealerships on Monday.

GM is now working on a new distribution plan with Kroymans Corp, which should include transferring Cadillac sales to GM Europe dealers.

Sales will continue as normal in the UK, where General Motors distributes Cadillac, Hummer and Corvette cars directly.

European Cadillac sales in Europe were down five per cent in 2008, Hummer sales were down 1.8 per cent and Corvette sales dipped by 15.3 per cent.

Mark Tisshaw

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