Land Rover design boss Gerry McGovern has revealed that the firm is nervous about creating concept cars in case the designs are copied.
The company famously sued Chinese firm Landwind over its X7 model that echoed the Range Rover Evoque. McGovern said past experiences had made the company think twice about previewing upcoming designs.
“We’re nervous about showing show cars a couple of years out as you can be copied just like that,” McGovern said last week in London at the reveal of the revised Range Rover. He added that there was a need to protect the huge investments that go into the development of new cars, which are anywhere between £500 million and £1 billion, depending on the project.
Land Rover has not shown as many concepts as other brands in recent years. In 2014, it used the Discovery Vision to preview the new family of Discovery models, including the flagship fifth-generation Discovery itself.