The BMW i models have revolutionised design across the board at BMW and will continue to do so in the future, according to design chief Adrian van Hooydonk.
“The design of the i3 and i8 opened doors for us that we didn’t even know were there for the design of our general cars, I think you see this in the 2018 models - the 3-Series, X5, 8-Series and so on. It’s a cleaner form language and that was all triggered by the first i cars.”
Von Hooydonk confirmed design of the i4, an electric equivalent to the 3-Series arriving in 2021, has been signed off. “It has to look cleaner [than the 3 Series] because it is clean, it has to look super modern. As part of the i brand it needs to be at forefront of what we are able to offer.”