What is it?
If every new sports car project that came along succeeded, we'd need to double our server capacity just to keep up. Sadly, most new projects don't succeed, but you could see the Zenos E10 S was special when it first arrived; that there’s something about it, something credible, that the people in charge had a plan: make a car people want to buy, not just the car you want to build.
By the end of the year, then, 80 Zenos E10 Ss, lightweight, two-seat sports cars with no roof, will have exited the factory gates at Wymondham in Norfolk, with founder Mark Edwards – co-founder Ansar Ali has taken a back seat but remains a supporter and shareholder – predicting that 120 cars will be sold next year.
Currently production is sold out until April, and by the end of January’s Autosport International Show he’d like orders for well over half of the year.
So who’s buying E10s? And what do they come out of? Edwards says there is no typical buyer. Some have had motorbikes but now have families, some flit between other lightweight brands with no particular loyalty, some have big collections.
But what has surprised Edwards is that the E10 S, a 2.0-litre, 250bhp car with no weather gear, isn’t necessarily the preserve of track-day enthusiasts.