The compact premium saloon class can be very lucrative, which is why so many manufacturers have tried, and generally failed, to challenge the German three. But where the Alfa Romeo Giulia and Jaguar XE at least offered superior driving dynamics, and the Lexus ES the promise of iron-clad Toyota reliability, the Genesis G70 wants for a USP. Genesis’s more personal way of selling cars could be one but, on balance, the lack of an easily accessible dealer network might be as much of a downside.
Other than the challenging price point, there is very little about the G70 that should stop you from buying one. The design language is original, the ride and handling are tidy, it has a sumptuous interior that’s well put together and there is a small but straightforward and convincing range of engines.
The G70 is a characterful take on a familiar recipe, but that’s unlikely to be enough to convince the notoriously loyal buyers of German saloons to try something different, as it doesn’t offer any knockout reasons why it’s better than what we know already. File as likeable also-ran, then.