The 2020 F-Type also incorporates new, subtle details the designers believe owners will enjoy: there is now ‘Jaguar est 1935’ lettering on the seatbelt guides, repeated on the glovebox release surround, to mark the year in which the company’s founder, Sir William Lyons, first used the Jaguar name on his cars.
Two seat designs, Sport and Performance, are offered, both described as “lightweight and slimline”. The base and R-Dynamic models come with Sport seats as standard, while the Performance seating – with more pronounced support around shoulder height – is standard on R and First Edition.
The F-Type interior keeps its snug, occupant-friendly character: low supportive seat locations, relatively high window sills and a particularly stirring view over a carefully improved instrument layout, down the shapely new bonnet.
Prices start at £54,060 for the entry F-Type (or £5500 more for the convertible) and rise to £97,280 for the quickest coupé (£102,370 for the convertible). In the middle of the mix, the rear-drive 444bhp V8 coupé is £69,990 and the four-wheel-drive version just under £5000 more. Orders are being taken now and deliveries should begin in the first quarter of 2020.
Q&A: Alan Volkaerts, vehicle line director, Jaguar F-Type
Why have you dropped the V6 F-Type?
“The decision not to offer the V6 in the UK and Europe follows a sales review showing demand is by far the heaviest for the four-cylinder engine. Also, we believe the introduction of a new 444bhp V8 in both AWD and RWD forms still offers customers a strong range.”
Why didn’t you use the new Ingenium straight six?
“It’s a simple question of packaging. With demand for the four-cylinder so strong, we simply couldn’t justify the significant investment needed.”
How are F-Type sales doing?
“Last year, we sold around 7900 cars, mostly in the UK, US and Germany. Our record of 12,000 sales was set in 2015. The most popular F-Type derivative is the four-cylinder R-Dynamic, which is why we’re offering a First Edition based on this model as well as on the new 444bhp V8.”
Has the F-Type production process at the Castle Bromwich factory changed much in six years?
“The core processes at Castle Bromwich are largely unchanged but we’ve recently updated our rolling road, calibration and paint validation facilities, with special emphasis on quality. We’re very pleased with the results.”