Fiat Chrysler has denied that it has been approached by Great Wall to be purchased; the Chinese brand has Jeep in its sights
James Attwood, digital editor
21 August 2017

Fiat Chrysler Automobiles has denied that it has been approached by Great Wall Motors, with the Chinese brand looking to buy the Italian-American group. 

Chinese car firm Great Wall Motors earlier confirmed it is interested in buying at least part of Fiat Chrysler Automobiles – with the SUV specialist understood to be particularly keen on acquiring Jeep.

Great Wall, which was founded in 1984, is China’s biggest producer of SUVs. A Great Wall spokesperson told the Reuters news agency that the firm had “an intention to acquire” in regard to Fiat Chrysler.

The firm is particularly keen to acquire the Jeep firm to aid in its plans to become one of the world’s largest SUV makers. It is unknown at this stage whether Great Wall is attempting to just buy Jeep, the whole Fiat Chrysler group, or a part shareholding in the Fiat Chrysler group. The Italian-American corporation includes Abarth, Alfa Romeo, Chrysler, Dodge, Fiat, Lancia, Maserati and Ram, as well as a number of automotive part supply companies.

While Ram is also primarily an SUV, truck and 4x4 firm, it is mainly focused on the North American market, while Jeep has a larger global footprint.

The denial by Fiat Chrysler follows Great Wall's confirmation that it is interested in the buyout. Ahead of Geely's acquisition of Proton and Lotus, speculation about the deal was dismissed. 

Any move by Great Wall would follow the path of Geely, which has acquired Volvo.

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Our Verdict

Great Wall Steed

The Great Wall Steed is a cheap and practical double-cab pick-up but it's hindered by a poor powertrain and questionable build quality

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Comments
7

21 August 2017
Jeep maybe the main motivating factor however they would probably want Ram too as there is a new pickup ready to launch and it will be a big profitable seller in North America if no where else. I think they also might be interested in Fiat's range of global value cars. Chrysler and Dodge would surely die in this situation though. I could see the retro Fiats becoming Abarth only models that would sell alongside the larger rear drive Alfa Romeos, with some of the proceeds from the sale going towards expanding that lineup, or perhaps Abarth/Alfa will be sold to someone needing a premium brand (PSA to replace DS?). For me Maserati should be folded back into Ferrari and make the cars that might cheapen the prancing horse badge. The Quattroporte would become Ferraris luxury foor door and the proposed Ferrari SUV could wear Maserati badges too. The proposed Dino successor could also be covered by the Alfieri and based on the next California. Will be interesting to see what really happens!

21 August 2017

Taken from Autocar verdict: The Great Wall Steed is a cheap and practical double-cab pick-up but it's hindered by a poor powertrain and questionable build qualityA merger of FCA and Great Wall will not substantially improve quality, I'm afraid. 

 

 

21 August 2017

I'd put my bet on an investment into FCA as Dongfeng did with PSA. A significant monority shareholding might be more in the interests of the Agnelli family

21 August 2017

Ironic given that the Great Wall Peri was an unauthorised clone of the Fiat Panda - sounds like a Victor Kiam moment... Maybe Great Wall are just a stalking horse - I can't imagine that GAC/Guanghzou Motor and that mob in the White House are happy about this prospect.

21 August 2017

Taking over FCA for Grear Wall is a much bigger proposition than Geely taking over Volvo,Volvo is a minnow compared to FCA perhaps the Chinese are only eying Jeep whose market segment is similar to Great Wall's. It might be a better proposition for Great Wall to improve it's own product line and bring the vehicles more up to European & North American standards that to attempt to swallow Fiat Chrysler

21 August 2017

Taking over FCA for Grear Wall is a much bigger proposition than Geely taking over Volvo,Volvo is a minnow compared to FCA perhaps the Chinese are only eying Jeep whose market segment is similar to Great Wall's. It might be a better proposition for Great Wall to improve it's own product line and bring the vehicles more up to European & North American standards that to attempt to swallow Fiat Chrysler

21 August 2017

Taking over FCA for Grear Wall is a much bigger proposition than Geely taking over Volvo,Volvo is a minnow compared to FCA perhaps the Chinese are only eying Jeep whose market segment is similar to Great Wall's. It might be a better proposition for Great Wall to improve it's own product line and bring the vehicles more up to European & North American standards that to attempt to swallow Fiat Chrysler

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