Currently reading: Audi Sport boss confirms electrified performance cars from 2020
As well as electrification, Stephan Winkelmann also discussed more performance SUVs

Outgoing Audi Sport boss Stephan Winkelmann has confirmed that Audi’s performance arm will introduce electrified vehicles from 2020 and would produce more fast models based on SUVs.

Winkelmann, who will become president of Bugatti from January 2018, said at the RS4 launch that Audi Sport “will be less evolutionary and more into revolution”.

First electric Audi Sport cars likely to be SUVs 

Audi Sport, which was rebranded from Quattro last year, will see “from 2020 onwards, the start of the introduction of battery electric vehicles”, said Winkelmann: “This will start by the end of 2020, with the first car of Audi Sport, and then there will be more coming in the third decade of this millennium.

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“We are also looking into cars which are, let’s say, in a growing segment or a body segment which is growing. These are the Qs. We will get more of them and we think that this is going to help us because every car we are building, and every car we are investing in, should have global visibility, so not just in Europe but in Asia and the Americas.”

Such models wouldn’t replace Audi Sport’s traditional line-up, though, Winkelmann added: “In 2018, 19, 20, we will have a lot of turbo engines with new models. We are not forgetting our icons, so we will continue to build them. Even if we keep in mind that electrification is important for us, legislators permitting, our turbo engines will stay because we are very proud of these.”

Related stories: 

Audi RS4 Avant review 

Audi RS3 review 

Audi R8 review 


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Matt Prior

Matt Prior
Title: Editor-at-large

Matt is Autocar’s lead features writer and presenter, is the main face of Autocar’s YouTube channel, presents the My Week In Cars podcast and has written his weekly column, Tester’s Notes, since 2013.

Matt is an automotive engineer who has been writing and talking about cars since 1997. He joined Autocar in 2005 as deputy road test editor, prior to which he was road test editor and world rally editor for Channel 4’s automotive website, 4Car. 

Into all things engineering and automotive from any era, Matt is as comfortable regularly contributing to sibling titles Move Electric and Classic & Sports Car as he is writing for Autocar. He has a racing licence, and some malfunctioning classic cars and motorbikes. 

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