The new scheme has been launched in order to raise £750,000 of funding, which Zenos says will help move development of the new cabriolet and coupé sports cars from the drawing board to prototype creation. Based on the roof and doorless E10 sports car (pictured in E10 R-spec above), the E11 and E12 will be more road-friendly models designed to appeal to a wider market.
Speaking exclusively to Autocar, company founder and managing director Mark Edwards said the company was surprised to have already received £102,000 of investment for the programme after just three days of funding.
“We’ve never used crowdfunding before, but already it’s proved to be very successful,” he said. “We always want to engage our customers in the development and we thought what better way than to let them fund it.”