Among the concepts is a vehicle celebrating the 20th anniversary of the Rubicon, a Jeep Wrangler inspired by the firm’s historic military applications and a car named ‘Bob’.
The firm’s Moab event is held every year in Utah and puts the capabilities of four-wheel-drive Jeep models to the test. The event generally runs for nine days, through to Easter Sunday.
Jeep Grand Cherokee Trailhawk PHEV
The first concept on display was a plug-in hybrid (PHEV) Jeep Grand Cherokee Trailhawk, underpinned by the firm’s 4xe powertrain and based on the Grand Cherokee 4xe, which will go on sale later this year.
It’s powered by a 2.0-litre turbocharged engine mated to two electric motors and an eight-speed automatic transmission. Jeep has also equipped the model with the firm’s Quadra-Lift air suspension to improve the ride quality.
The PHEV concept sports a unique ‘industrial blue’ exterior paint colour, blue tow hooks and a matt black and blue, glare-proof bonnet design. It also gains an adventure-inspired roof rack, a black Rhino liner roof, custom foglight trims and quad-LED foglights.