Jeep reveals six new concepts alongside updated Magneto EV

Its design features a matt, olive green exterior paint named D.R.A.B, as well as black steel bumpers, a winch and a tan-coloured soft-top roof. The side of the car also has custom decals, while accent-coloured tow hooks also appear. 

Inside, the ’41 is fitted with canvas-coloured seats, digital camo inserts, a Rhino-lined floor and a matt green instrument panel. A set of 25in tyres sit on 18in wheels, also painted matt green. 

Jeep Rubicon 20th Anniversary

To celebrate 20 years of the Jeep Wrangler Rubicon, the firm revealed an anniversary model based on a 2003-model-year, two-door version of the popular off-roader. 

Under the bonnet sits a 6.4-litre V8 engine from the Wrangler Rubicon 392. It produces 443bhp and 450lb ft and enables a 0-62mph time of under 5.0sec. 

The concept is also equipped with a dual-mode performance exhaust, a bonnet with a centre scoop, custom-built half doors and an electric roof. It’s finished in a granite crystal colour and has been lifted by 51mm. Its 17in wheels, meanwhile, feature 37in mud-terrain tyres. 

Jeep Bob 

The Jeep Rubicon-based Bob concept was created as a reference to 'bobbing', where drivers shorten the frame of their Jeep behind the rear axle to reduce the overhangs of pick-up beds. 

Some 305mm has been shaved off the concept, while new steel front and rear bumpers improve approach and departure angles. Off-road performance has also received a boost from the addition of an off-road suspension kit, Dynatrac Pro-Rock 60 axles, King coils and Bypass shocks. Huge, 40in tyres are mounted to 20in wheels. 

Bob is driven by a 3.0-litre diesel V6 engine, mated to an eight-speed automatic transmission. A Mopar cold-air intake is said to further boost torque and improve fuel economy, while a vented carbon bonnet improves airflow to the engine.

Jeep D-Coder 

The Jeep D-Coder acts as a “rolling catalogue of factory-tested and factory-backed items” that Jeep customers can buy to fit to their vehicles. 

Each part of the Rubicon-based concept is equipped with a scannable QR code. It features a JPP snorkel to support the model's 3.6-litre engine in deep water, while rock rails offer protection for the concept’s underside. 

On the exterior, red paint contrasts with Katzkin leather seats. The door-sill guards, stainless steel pedal covers and floor mats are all supplied by Mopar.