Bentley owners will be able to summon and then drive a Bentley for free, with a view to rolling the scheme out on a wider scale

Bentley on Demand’ is being trialled as a car loan service to Bentley owners in Dallas, Los Angeles and New York. 

The app-based service allows existing Bentley owners to summon their choice of Bentley to their location. This is similar in some ways to ride-hailing app giant Uber, but a driver is not provided. The service is free of charge for the Bentley owners to use. 

The cars can be loaned for up to five days, and Bentley is flexible as to how many can be loaned at a time depending on the driver's eligibility and fleet availability.

This follows Bentley’s trial with Filld, which allowed owners to summon a fuel delivery, rather than having to stop at a filling station. 

The service is accessible through Bentley’s Network app, where interested Bentley owners can validate their account and choose their on-demand car. A reminder is sent an hour before delivery, then another message when the delivery is made. Loan cars are kept in a Bentley customer experience fleet managed by the brand, and the pool of cars is expected to grow as demand does. 

Bentley is trailing the service in the US through the summer months; no definite timescale has been given. There are no current plans to extend the service to the UK, although a Bentley spokesman said that the brand is looking to expand its luxury mobility services where possible. 

Read more:

2018 Bentley Continental GT to be brand's most high-tech car yet

Why the Bentley Bentayga needs more variants, according to boss Durheimer

Autocar confidential: Bentley, McLaren, Skoda

Bentley trials fuel delivery service

Our Verdict

Bentley Bentayga

The big-in-every-way Bentley SUV lands. We assess the impact

Add your comment

Log in or register to post comments

Find an Autocar car review

Driven this week

  • First Drive
    23 March 2018
    Fully-loaded, big-hitting diesel CLS shows the potential perils of ticking too many options boxes on your order form. A good car with a bad suspension combination.
  • BMW M5
    First Drive
    22 March 2018
    Super saloon deploys four-wheel drive to improve every facet of its driving experience. Faster and more capable than any, and more exciting than most, of its celebrated predecessors
  • Range Rover Sport SVR
    First Drive
    22 March 2018
    More power and an intoxicating soundtrack have breathed new life into our love affair with the biggest, baddest Range Rover Sport variant
  • First Drive
    21 March 2018
    The new Vantage has been developed as a Porsche 911 beater, and our first taste on UK roads suggests it can live up to that bold claim
  • Nissan Leaf Tekna
    The is the new Nissan Leaf
    First Drive
    21 March 2018
    The new version of the world's best-selling electric car gains a bigger battery and more power. How does it compare to rivals such as the Volkswagen e-Golf?