The carbon-free car magazine
17 March 2006

Our sister mag What Car? today becomes the first car magazine to go carbon neutral. It has teamed with carbon offsetters Climate Care to offset the CO2 emissions from driving cars, running its office and flying to car launches.

This is done by Climate Care’s CO2-reducing projects around the world: renewable wood fuel in Scotland; energy-efficient light bulbs in Kazakhstan; efficient cookers in Bangladesh; restoring a Ugandan rainforest. What Car? Group Editor Steve Fowler says that ‘What Car? has always promoted the responsible use of cars and we’re leading the way by offsetting our own carbon output – we’ll be encouraging our readers to follow suit.’ He points out that, on Climate Care’s figures, the owner of a Focus who drives 12,000 miles a year can offset the CO2 emitted whilst driving by paying just over £20 a year. What Car?'s move is not just about offsetting CO2 emissions in the UK; the May issue, out today, comes with a ‘Driver’s Guide to Going Green’ supplement. It includes tips on how drivers can lessen their environmental impact, save money; crowns the all-round greenest cars in each class and tests it out on the road. The supplement quotes a recent What Car? survey, which showed that 41% of motorists said they were prepared to pay more for a cleaner car.

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