British manufacturer to offer members of the public the opportunity to drive iconic vehicles such as the Jaguar D-type at a test track
Matt Burt
16 October 2014

Jaguar Land Rover's new Special Operations division is to let members of the public sample iconic cars such as the Jaguar D-type and E-type in a new driving experience.

The Jaguar Heritage Driving Experience events will be based at the manufacturer's 200-acre Fen End test facility in the West Midlands.

The vehicles are taken from the collection of more than 500 British heritage cars that Jaguar recently bought from private collector James Hull.

A variety of experiences will be available, from one-hour drives to half-day Le Mans 24 Hours themed specials.

The Jaguar Experience costs between £95 to £250 and includes passenger rides alongside professional drivers and the option of driving heritage cars such as an E-type alongside a modern F-type.

The Le Mans Experience, at £750, includes drives in the C-type, D-type, XKSS and F-type R Coupé.

The headline 'Grace and Pace' package, which costs £2000, includes a full day of driving everything from post-war racers to sports saloons and roadsters, as well as creations of the company's Special Vehicle Operations division.

Jaguar Land Rover Special Operations boss John Edwards said: “The first time in Jaguar’s history that we have made a collection of vehicles of this calibre available for ‘arrive and drive’ experiences.

"It’s an extremely exciting new project that underscores the very essence of what Special Operations is all about – celebrating heritage with our eyes firmly on the future.”

The programme launches next month, with the first date scheduled for Friday 14 November.

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Our Verdict

Jaguar F-Type R

The powerful Jaguar F-Type R is sensational to drive, with even better driving dynamics than its lesser siblings without resorting to the savage tendencies of the SVR

16 October 2014
I'm not sure how today's Jaguar customers will cope with a 50 year old E-Type and vice versa. Most of us today are spoilt with anti-lock brakes, traction control and decent synchromesh gearboxes etc. I fear Jaguar will need to be a bit circumspect otherwise the old classics may not survive long!

17 October 2014
Porsche, are you listening?

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