Among the list: no smoke and mirrors. No buzzwords. No middle ground. No overpromising. No compromises.
Turns out they missed one. No right-hand drive.
That’s right: Polestar’s stylish-looking hot hybrid halo car will, at least initially, be only available with the steering wheel on the left. Which isn’t great news for us Brits, among others. You’ll still be able to buy – sorry, take out a subscription for - the Polestar 1 in the UK, of course, but you’ll have to make do with the steering wheel on the wrong side.
Parochial? Maybe a little. But the UK has been a disproportionately strong market for Grand Tourers like the Polestar 1 and was cited as one of the brand’s major markets. Is not offering a version suited to each market, well, a bit of a compromise?
It was left to Polestar’s British COO, Jonathan Goodman, to explain. And, admirably, his answer contained no smoke and mirrors, and no overpromising. It also contained, we would like to add, no bulls***.
“It’s an engineering cost, that’s the honest answer,” he said. “You’re not going to get me to sit here and say it’s the right thing to do - it would be a bit strange coming from an Englishman to say I don’t think we should have [right-hand drive].