The charm of Subaru is its simplicity: all-wheel drive, boxer engines and a sturdy build.
Subaru has held true to those elements with its Viziv Performance Concept, which previews the future shape of the popular WRX and uses a boxer engine and symmetrical all-wheel drive. What’s not to love?
It’s a formula that does better for the car maker than you might expect. According to Subaru UK figures, it’s the world biggest producer of all-wheel-drive vehicles.
Still, I wonder how much longer Subaru can stick to its traditional guns. With emissions legislation weighing down worldwide, it has no clever new engine technology coming – such as Mazda’s new spark compression ignition engine, for example – to address those issues.
It is set to launch an electric vehicle in 2021, which is likely to be an all-wheel-drive crossover in keeping with Subaru’s ethos, and will help quell those concerns. But it’s going to have to start at least electrifying some other models to hit targets.