This week's gossip from the automotive industry has news of the Lamborghini's Ad Personam service, Nissan's Nismo, Seat's future plans and Jaguar's future electric line-up.
About 60% of Lamborghini’s customers are now making use of the firm’s Ad Personam customisation service, underlining elite car buyers’ increasing tendency to personalise their cars. Options range from bespoke stitching colours to fully customised styling and colouring packages that can be ordered only after visiting the factory.
New Nissan Nismo boss
Nissan UK boss Alex Smith has hailed the role of the Nismo sub-brand - whose products include performance variants of the Juke crossover, 370Z sports car and GT-R supercar - in creating interest for the wider marque. “The latest-generation GT-R Nismo is a wonderful halo product,” he said. “Nismo is valuable for us in the UK...It is an excitement generator within the Nissan brand.”