Depreciation is not a traditional Jaguar XJ strong point due to the fact that, previously they have not been spacious enough to earn demand from the private-hire market. Given the increase in boot and rear cabin space, that is no longer an issue; residual values are about the same as its similarly priced rivals.
The XJ also scores highly on its standard equipment count, while recent successes in customer satisfaction surveys bode well for it as an ownership proposition – Jaguar dealers were once credited with keeping the company, such was their ability to over-deliver when the product did anything but. And today’s Jaguar dealers, for all their old-world charm and plush green leather sofas, provide bang up-to-date levels of service.
With most sales in this sector going to diesels, the big Jag’s economy figures of 46.3mpg for the standard car and 44.8mpg for the long wheelbase is on par with an equivalent Audi A8, but slightly below those of the Mercedes S350 CDI. The petrols are thirsty despite the vast improvement in efficiency proffered by the supercharged V6 over the old V8, but even so probably not the domain of anyone worrying about fuel bills.
That would normally mean a slight disadvantage when it comes to company car tax, but the Jag’s lower list price and more comprehensive kit list make up for that. An Audi, BMW or Mercedes specced to the same level as an XJ would be considerably more expensive. That’s not saying the Jag can’t be had with some pretty lavish options.
However, where Audi these days manages to create its very own wireless internet network in the car, Jaguar’s tech list looks a little behind the times. As is the touchscreen multimedia system – it’s a real chore to try and programme on bumpier roads.