What is it?
Hyundai freely admits that in the past its cars have often been bought for purely rational reasons and that it wants this new Kona to follow on the coattails of the i30N. It hopes this will get people more interested in the brand for more emotional reasons.
The Kona – which can be had in four vivid colours – is the smallest SUV that the company makes and is intended to compete with the likes of the Nissan Juke, Citroën C3 Aircross and the recently introduced Seat Arona. Next year, there will be an all-electric version, along with a diesel option. For now, we have two petrols - a 1.0-litre three-cylinder turbo and a 1.6-litre with all-wheel drive and a seven-speed dual clutch transmission. The 118bhp 1.0 turbo is earmarked to be the best seller in the UK, with most buyers predicted to go for SE specification.