Maker warns it must take care to keep its model range "efficient as a volume player"

There's little room left in Volkswagen’s line-up for more SUVs, according to the firm’s R&D boss, Frank Welsch.

The German maker has 14 SUVs in its range globally, up from two just a few years ago. Although Welsch wouldn’t go so far as to confirm there would be no more, he said the brand has ample numbers for its need.

“I don’t think [the growth in SUVs] is over, but we have enough. We do not need 10 more. We have to take care. We must have a portfolio that is efficient as a volume player.

"If we have too many models and sell 30,000 or 40,000 units a year, we can’t make money. We will focus on the cars that can be successful.”

SUVs confirmed for launch are in the electric ID family and include standard and coupé variants of the ID 4.

Welsch added that VW would cull models on its MQB platform “step by step”. Models on that architecture include the Arteon, Touran and Passat, but Welsch didn’t detail which models will go.

With the launch of new models, in particular in its ID family, and the axing of others, Welsch predicted the number of cars offered will be similar. “I don’t think we’ll have more cars than we have today. For SUVs, we are represented in every segment,” he said.

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Comments
6

20 April 2020

Anyone care to define FOURTEEN different segments of SUV ? 

20 April 2020
Old But not yet Dead wrote:

Anyone care to define FOURTEEN different segments of SUV ? 

Sorry, I would love help, but I think 3 is enough, small, medium and large. 

20 April 2020
I have been waiting for the Skoda Vision IV for a couple of years now. That is medium sized electric crossover suv lol.

20 April 2020
Old But not yet Dead wrote:

Anyone care to define FOURTEEN different segments of SUV ? 

The way manufacturers go on at the moment, they obviously think there are hundreds of different segments of SUV to fill.

20 April 2020

All the German makers have really bloated ranges at the moment, as they follow each other into every single niche. SUVs, SUV coupes, 4 door coupes, 5 door coupe/hatchbacks, MPVs, MPV/SUV crossovers, luxury pickups...

20 April 2020
Mikey C wrote:

All the German makers have really bloated ranges at the moment, as they follow each other into every single niche. SUVs, SUV coupes, 4 door coupes, 5 door coupe/hatchbacks, MPVs, MPV/SUV crossovers, luxury pickups...

Not forgetting SUV convertible. Let's see whether VW's Tiguan convertible is a niche product too far.

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