Peugeot has abandoned its premium price strategy on the 107 and lopped nearly £500 off its city car to make a new bargain-hunter’s special.
Peugeot had priced its 107 above sister cars the Toyota Aygo and Citroen C1, but its new 107 Urban Lite costs a similar £6895 in three-door guise.
It shares the same 68bhp 1.0-litre engine as the rest of the 107 range. The penalty? You lose some of the kit fitted to existing models, including remote locking, electric windows, split-fold rear seats and ISOFIX child-seat attachments.
It’s not a completely stripped-out bargain special, though. You still get twin front airbags, a CD player with an MP3 socket and anti-lock brakes.
Onlookers can spot the new entry-level 107 from the lack of body-coloured door mirrors and handles, and the deleted side rubbing strips.
Sales of the Urban Lite start in November. If you want the five-door model, you’ll have to stump up £7245.