Ferrari opens 2.2million sq ft theme park in Abu Dhabi
28 October 2010

Ferrari threw open the doors of Ferrari World Abu Dhabi theme park for the first time yesterday, the world’s largest indoor theme park.

The 2.2 million sq ft theme park sits beneath a huge red roof, complete with the Ferrari logo. And on the floor of the theme park is the world’s largest Ferrari logo that takes up 930,000sq ft of floor space. Under the roof are more than 20 attractions including the world’s fastest roller coaster, Formula Rossa, which can reach speeds of up to 150mph.

See pics of Ferrari World Abu Dhabi

"The park just four years ago was a project, an idea, maybe even a too ambitious idea, is now a fantastic reality,” said Ferrari boss Luca di Montezemolo. “Everyone at Ferrari is grateful to the people who have worked without rest for the last two years to make it happen.”

Other attractions include Speed of Magic, a 4D film, and Made in Maranello, a virtual reality tour of Maranello. There is also a rollercoaster where people sit in Ferrari F430 pods and a recreation of the Ferrari motorhome from the Formula One paddock.

The park’s official opening date has been postponed, however, due to the passing away of Sheikh Saqr bin Mohammed Al-Qasimi, Emir of Ras al-Khaimah. Yesterday the park was open to selected members of the international press. Tickets to get in will cost 225 AED (£38).

See pics of Ferrari World Abu Dhabi

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Comments
21

28 October 2010

"'Awrence! 'Awrence! What have they done to our oasis?!"

28 October 2010

A very distasteful project & another middle eastern white elephant. What a complete waste of resources and geographically located in a completely inappropriate part of the World. (save for the whole rich globally exploitative oil billionaires who litter the general vicinity).

At least it will be reclaimed by the sands in the not too distant future and it will make a great film set when it's all run down and abandoned.

28 October 2010

Sad and embarrassing.

28 October 2010

As a life-long Ferrari fan I can only agree with above. The rationale behind this was explained to me a few weeks ago that not many people will be able to stump up for a 458 Italia but you'll be able to sell everyone with a scarlet addiction a prancing horse cap and pencil case. What terrible times we live in...

28 October 2010

It's the automotive equivalent of that bloody awful Queen West End musical We Will Rock You. No, not with that you won't!

28 October 2010

I fullly agree with the opinion aired in Autocar this week. Ferrari died with the 355. They're all Playstations with wheels now. So this is hardly surprising. Maybe actually adds a bit of class...

28 October 2010

[quote eseaton]I fullly agree with the opinion aired in Autocar this week. Ferrari died with the 355[/quote] No, that's not what they said.

28 October 2010

perhaps we'll see a new "Lotus world" cropping up near Norwich, seeing as this was Dany Bahar's project at Ferrari?

Talk about preserving the exclusivity of the brand. Enzo must be turning in his grave.

28 October 2010

What's a 4D film? No, hang on, don't bother because I definitely don't want to know any more about this naff and rather juvenile exercise in brand extension.

28 October 2010

Ferrari became the automotive Walt Disney since a while. But oh dear, the scene is so absurd it would perfectly fit into a Simpsons episode.

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