Dramatic P72 is first De Tomaso production model in decades, with a price of £662,000 and a carbonfibre monocoque chassis
4 July 2019

The De Tomaso name has been reborn at the Goodwood Festival of Speed with a new supercar, 60 years after the Italian maker was founded. 

The new car is called the P72, and rather than paying homage to the brand's classic mid-engined Pantera supercar, as previously thought, it’s a spiritual revival of the 1960s P70 prototype racer, built in collaboration with Carroll Shelby

Revived by Hong Kong-based IdealVenture, the team responsible for the Apollo Intense Emozione, the P72 Is based around that car's underpinnings, including a carbonfibre monocoque chassis that is built to LMP (Le Mans Prototype) race regulations.

The exterior design takes much inspiration from 1960s Le Mans racers and De Tomaso’s back catalogue, but with a distinctly modern twist. The interior takes a leaf out of Pagani’s book, with opulent fixtures, the finest materials and an open linkage gearshift.

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The firm has yet to reveal what actually powers the P72, but we can see that it is mid-engined. With a manual gearshift and little in the way of advanced technology inside, the P72 is unlikely to have a cutting-edge hybrid powertrain; it’s more likely that it will be powered by a V8. 

Just 72 examples of the P72 are set to be produced, at a price of around £662,000. De Tomaso hasn’t said how many examples it has already sold. 

The story of the De Tomaso brand is far less widely known than brands such as Ferrari. After moving to Italy to become a Formula 1 racing driver, Argentinian-born Alejandro de Tomaso founded his eponymous firm in 1959. The company’s long history includes developing F1 cars for Frank Williams and owning Maserati from 1975 to 1993.

New general manager Ryan Berris claims “Alejandro’s journey was never properly told and we feel his name should be commonly recognised among greats such as Enzo Ferrari and Ferruccio Lamborghini”. 

The new venture isn’t the first time a De Tomaso revival has been attempted. In 2009, a former Fiat executive bought the naming rights and planned to put a range of cars – including an SUV, a luxury saloon and a coupé – into production by 2011.

However, by the middle of 2012 the maker was in the process of liquidation, leaving 900 unpaid employees and a former Pininfarina factory to be rescued by a new buyer. Dramatically, the former chairman was then dragged into court and charged with misusing Italian public funds allocated for De Tomaso’s revival. 

Read more: 

Goodwood Festival of Speed 2019: live updates and pictures

Throwback Thursday: 1996 De Tomaso Guara first drive

Ares Panther: De Tomaso Pantera revival revealed

Join the debate


4 July 2019

It's way over swoopy and overdone but if you squint a bit there's a nice looking car in there. If only they had toned down the curves by 30%. Nice interior though...


4 July 2019

The question is not if anyone will buy one, but rather, can they pursuade 72 collectors to buy one..........

4 July 2019

The front half of the car has overtones of the Ferrari P4/5 but that's no bad thing while overall the car just shouts wow. It looks absolutely stunning and that interior looks sublime.


With the latest hypercars evolving in to what could now be called 'megacars', what with their immense power and price, the gap between them and supercars like the 720S and F8 appears to be producing a new class of car resulting in some stunning new models like this P72, the Ferrari SF90 and Aston Martin Valhalla. In effect hypercars have been redefined.

4 July 2019
Fabulous to see these engineering driven anti-tech cars appearing.

Rather like the watch industry.

4 July 2019
eseaton wrote:

Fabulous to see these engineering driven anti-tech cars appearing. Rather like the watch industry.

I take it you're not an engineer.

This is entirely styling driven, much like the top end of the watch industry.

An engineering driven watch is a Cassio FW-91 or an Android smart watch.


4 July 2019

The interior is incredible!

5 July 2019

The interior looks a bit like a Zonda's.

Might have a little issue going over speedbumps, but otherwise looks the desirable exotic that it should.

4 July 2019

Stunning looking, both inside and out. Great to see something which has actually been styled, as opposed to being designed by computers and wind tunnels for 100% efficiency

4 July 2019

The mix of 60’s flamboyance and modern high tech is quite seductive!

Steam cars are due a revival.

4 July 2019

 Looks like a committee car to me, trying too hard springs to mind also.

Peter Cavellini.


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