Great to see the flame of creativity burning at Honda again with the appearance of the S660 sports car.
This is a great looking car, with ‘Want Me’ scrawled all over it. But don’t get too excited, because this baby twin-seater has a baby engine too, which makes it unlikely to sell here despite its sexy styling.
Its power-to-price ratio probably won’t stack up, so we’ll have to make do with a handful of grey imports, as we did with similarly scaled and frantically unfast Honda Beat a couple of decades back.
The promising NSX won’t arrive until 2015 because the Japanese and American markets take priority. And a little bafflingly, given how old the current Civic is already, the 300bhp Civic Type R won’t appear before 2015 either.
I’m sure the creative fires at Honda have far from burned out. But it doesn’t feel that way in its showrooms, where the only car with a hint of Soichiro flair is the CR-Z, now almost three years old. It will be four when we get the NSX and Type R.
That’s too long for a company whose image is greying.