We feared a slow start at the LA motor show, but it turns out simply to be because American hacks don't get up early.
It's now lunchtime and the buzz around 'halo' stands, mainly European and especially Jaguar Land Rover, has reached very healthy proportions.
Though JLR's principal offerings - long wheelbase Range Rover and F-type Coupe - were both expected and sensible, they still seem to have had huge impact. CEO Ralf Speth surprised people with an emotional address this morning, and was warmly applauded.
Afterwards, people seem to hang around these days just to feel the love. Sit still full of amazement at last night's "Hollywood" VIP event, which featured an F-type, complete with amplified exhaust, accelerating toward the crowd, and just at the point when it was obvious wouldn't be able to stop, disappeared into a tunnel under the stands.