Land Rover keeps its cards close to its chest, so we don’t know which engine or trim is most popular, but we do know that the Discovery Sport is the brand’s top priority as its number-one global seller, with 83,574 units sold in 2019. (For comparison, 204,965 examples of the Volvo XC60, its rival SUV, were sold over the same period.)
HSE trim has all the trappings that you would expect. Highlights include heated electric seats, 20in wheels, a powered tailgate, sat-nav and a 4G wi-fi hotspot.
The Namib Orange paint is a £970 option, while the contrasting black roof – a styling necessity to these eyes – is £610. Various roof rail elements come to just under £900 and there’s the occasional superfluous option: two USB ports in row two and one in row three for £100. Just chuck ’em in as standard on HSE, eh, Land Rover?
The priciest option on our Disco Sport is the £2160 Driver Assist Pack, which includes a 360deg camera, adaptive cruise control with steering assistance, a 360deg parking aid and wade sensing, which can collectively be as helpful on the streets of London as during serious off-roading. For those who like the sound of that pack, good news: it’s now standard on HSE trim, according to the configurator.
Step into the Disco Sport for the first time and it no longer feels a world away from its rivals in terms of interior quality – quite the opposite – and that’s before any further MY21 updates. It also has the advantage of being less bland than its German, black-interior-favouring rivals and retains a distinctive Land Rover feel.
Initial impressions are that it’s strikingly better to drive than its predecessor: nicely damped, direct if not super-sharp steering and just all-round effortless performance.
We have the £815 adaptive dynamics option to help its cause, which has the dampers adjust 100 times per second to “optimise the suspension settings and provide the optimum balance between comfort, refinement and agility”. The other key first impression is the incredibly quiet waft of the diesel engine, and the subtle effects of the mild-hybrid technology. Even the most unobservant of drivers will notice the regenerative braking when coming off the accelerator, although it’s not intrusive in any way. It can help fuel economy only so much, though, given that this model is four-wheel-drive. So far, we’re averaging 34.1mpg.
Over the next few months, we will discover how the go-anywhere Disco Sport fits into our daily lives, as a mid-sized, aspirational SUV offering plenty of practicality and comfort – but also one with several excellent rivals.