The i10 is a handsome little city car, but one without the overall chic appeal of some of its European rivals. The basics of its design are simply and effectively executed; there are no gimmicks and no awkward styling flourishes that would turn it into a love it or hate it design. But in the same breath, there's little that stands out or sticks in the memory here: little to make you desire the car.
At launch the i10 featured a cheery Hyundai corporate grille first seen on the 2007 i30. This look was evolved further with its mid-life facelft, which gave the car a more distinctive and bolder front end, an indication of Hyundai’s growing confidence as a company.
The i10 is a fairly tall car, essential for making the most of the interior space. One thing that instantly adds appeal to its design is the rear spoiler, but this is only standard on top-spec models. That’s a shame, because it helps to balance the car’s proportions and adds a little character to the otherwise slightly anonymous shape.
A neat design touch on the rear of the i10 doubles up as access to the boot. There are no buttons or fiddly key fobs for the boot release; as long as it’s unlocked, the boot badge doubles as the handle for the latch, which means opening the boot is one easy, fluid motion.
The trailing edge of the rear door seems unusually steeply raked, giving the impression that access could be tricky. Actually, the opposite is true. The fact that the rear door is longer than the front one no doubt helps this.