Ferrari has revealed a new 612bhp V8 front-engined coupé called the Roma, featuring bold styling to try to capture a new audience.
The new model, unveiled in the Italian capital and set to go on sale next summer with a starting price of around £175,000, shares some underpinnings the Portofino drop-top but has all-new styling – including active aerodynamics – and a revamped and upgraded powertrain.
Described by the Italian firm as an all-new model, Ferrari commercial chief Enrico Galliera said it represents "a new gran turismo". "Nobody can question this is a sports car," he said, "but it's also very elegant."
Galleria said that the Roma has been designed to appeal to potential customers who would "love to drive a sports car or a Ferrari but might be a bit afraid of one." He added: "This car will attract people who have never driven a sports car, who drive something less aggressive and now want something a bit more extreme."
The fifth new model Ferrari has launched in 2019, the Roma is termed a 2+ coupé, thanks to the option of two small seats or a storage compartment in the rear.
The Roma has a retro design that Ferrari design chief Flavio Manzoni said was inspired by classic front-engined Ferraris from the 1960s, such as the 250 GT Berlinetta and 2+2. Despite that, Manzoni said the design is intended to look to the future. "We don't like the nostalgic approach," he said. "We like to innovate. The idea was to develop a car that would be perfect to take to the track and then to drive to the opera."
The Aston Martin Vantage and Mercedes-AMG GT rival features a bold, new-look grille - described as a porous surface – at the end of its elongated front bonnet, which Manzonio said was inspired by the simplicity of Formula 1 cars. There are also sharp lines over the wheel arches and a notable bulge in the front bonnet.
The rear features a sloping window, distinctive, narrow lights and quad exhausts. An active rear spoiler integrated into the rear screen deploys automatically at high speeds for optimal downforce and features three different settings.
The Roma is powered by a revamped version of the turbocharged 3.9-litre V8 engine used in the Portofino and elsewhere in Ferrari's line-up, albeit using the eight-speed dual-clutch gearbox that was introduced on the SF90 Stradale.