Infiniti reveals the price of its new BMW 5-series rival, the M37
20 July 2010

Infiniti's new entry-level M37 saloon will be more than £2000 cheaper than the equivalent BMW 5-series, the company has revealed.

The new M37 saloon, powered by a 317bhp 3.7-litre V6 engine, will be sold at £35,150, undercutting the £37,300 BMW 535i SE by £2150. That car is powered by a turbocharged 3.0-litre straight six engine producing 302bhp.

See the pics of the Infiniti M37

All M saloon models have a seven-speed auto gearbox, xenon headlights lights, 10-way adjustable seats and a reversing camera as standard.

Next up the ladder from the base £35,150 M37 is the M37GT (from £37,650), and the M37S (from £39,650). The GT is the more luxurious choice, coming with semi-aniline leather, heated and ventilated front seats and White Ash wood trim. The S is more sporting, offering 4-Wheel Active Steering, sports suspension, sports seats, gearshift paddles and 20-inch alloy wheels.

At the top of the range are 'Premium' versions of the GT and S models, costing £43,000 and £45,000 respectively. These come with every option box ticked, including a 16-speaker Bose sound system.

Read the full account of Steve Cropley's ride in the Infiniti M saloon

In all trim levels, the M gets from 0-62mph in 6.2 secs and can reach a top speed limited to 155 mph. Combined economy is 27.7 mpg, while CO2 emissions are 235g/km.

The car will initially only be available from Infiniti's sole Reading dealership, but further Infiniti Centres are due to open in Glasgow, Birmingham and Central London soon.

The M37 is the first of three saloons in Infiniti's M range and will be followed by the diesel M30d in October and hybrid M35h in 2011.

See all the latest Infiniti reviews, news and video

Our Verdict

Infiniti M

The Infiniti M is a likeable and capable, if expensive, alternative to the obvious

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20 July 2010

[quote Autocar]Infiniti's new entry-level M37 saloon will be more than £2000 cheaper than the equivalent BMW 5-series, the company has revealed.

The new M37 saloon, powered by a 317bhp 3.7-litre V6 engine, will be sold at £35,150, undercutting the £37,300 BMW 535i SE by £2150. That car is powered by a turbocharged 3.0-litre straight six engine producing 302bhp. [/quote]

[quote Autocar]In all trim levels, the M gets from 0-62mph in 6.2 secs and can reach a top speed limited to 155 mph. Combined economy is 27.7 mpg, while CO2 emissions are 235g/km.[/quote]

Yes, and the 535i still manages to go faster (6.0 secs), gets better fuel economy (33.2mpg) and is also cleaner (199g/km of CO2). Plus, I'm not sure that the Infiniti will be as good dynamically as the 5-Series...so I guess £2000 don't seem too much now. However, the BMW does have the problem of expensive options...nevertheless, between the two I'd still take the Beemer.

 

- Follow your own star -

20 July 2010

[quote Christian Galea]

[quote Autocar]Infiniti's new entry-level M37 saloon will be more than £2000 cheaper than the equivalent BMW 5-series, the company has revealed.

The new M37 saloon, powered by a 317bhp 3.7-litre V6 engine, will be sold at £35,150, undercutting the £37,300 BMW 535i SE by £2150. That car is powered by a turbocharged 3.0-litre straight six engine producing 302bhp. [/quote]

[quote Autocar]In all trim levels, the M gets from 0-62mph in 6.2 secs and can reach a top speed limited to 155 mph. Combined economy is 27.7 mpg, while CO2 emissions are 235g/km.[/quote]

Yes, and the 535i still manages to go faster (6.0 secs), gets better fuel economy (33.2mpg) and is also cleaner (199g/km of CO2). Plus, I'm not sure that the Infiniti will be as good dynamically as the 5-Series...so I guess £2000 don't seem too much now. However, the BMW does have the problem of expensive options...nevertheless, between the two I'd still take the Beemer.[/quote]

to be fair to the datsun it only comes with an auto box, albeit inferior to the 5-series' ZF 8-speeder. the price of a 535i SE auto is £38,795, but its fuel economy and CO2 emission is even better than the 6-spd manual at 33.6mpg and 195g/km, whilst its performance essentially the same as the manual box'd car - 0-62 mph 6.1s. besides, the Bimmer has effortlessly more torque lower down - which really counts in real-life use, with these ovewhelmingly company-cars - 400Nm from 1,200 rpm compared to 360Nm at 5,200 rpm for the datsun - no contest.

the joke datsun may find a few mug customers in UK where the locals think of it almost protectively as a home brand, and America, where the yokels buy cars on superficial bang per buck, but in other educated markets this thing will bomb, rightly. you don't stick an old, off-the-pace lump of a V6 into a large barge and suddenly become class competitive. yes, maybe in the axis of dumbness - UK and America - but everywhere else, no. to see how superior the new 5-series is to even its ablest German competitors see this:

http://www.autobild.de/artikel/vergleich-sport-limousinen_1213848.html

20 July 2010

plus, given the higher CO2 emission of the datsun the BIK company car tax would be about £800 a year more than the 535i's. after 3 years the list price advantage of the datsun would be wiped out.

20 July 2010

[quote Autocar]The new M37 saloon, powered by a 317bhp 3.7-litre V6 engine, will be sold at £35,150[/quote]

Thanks. Best laugh I've had all day. How many of the (much nicer) Honda Legend have they sold? They should be able to palm one off on each dealer. In the real market it hasn't got a hope.

20 July 2010

Just checked the Honda website and the Legend seems to have disappeared. Can't think why.

20 July 2010

[quote Chris576]

Just checked the Honda website and the Legend seems to have disappeared. Can't think why.

[/quote]

probably because no one buys it; so what's the point of advertising it? probably still available on inquiry, as a factory special order.

from the States looks like Honda/Acura dealers are putting around rumours it is dead/discontinued, probably because they're sick of taking the cost of holding non-shifting stocks and want rid entirely of the nonsense. Honda have jumped on the speculation:

http://www.autoblog.com/2010/07/16/report-honda-to-kill-off-acura-rl-legend-globally-discontinue/

Honda, like datsun and toyota/lexus, should admit they simply can't compete at the top end of the exec/limousine market. the investment hurdle is too great unless you've stayed the course and ploughed money in continuously over 30/40 years at least, to end up where the Germans are with their 5-series and S-classes; you can't do as toyota did and splurge investment on lexus 25 yrs ago and then back off to a trickle, as glorified, rebadged toyotas, or as honda did and live off past glories in the 20/30 yrs ago 80s, and not move on an inch since. datsun thinks it's different as it has the protection and pockets of renault, but the end result will ne the same - lack of investment, fall behind, quit sector/market / re-badge bought-in Merc powertrains/chassis etc, a la Rover with Honda 30 yrs ago.

20 July 2010

[quote Chris576]They should be able to palm one off on each dealer[/quote]

But they only have one so far.

20 July 2010

Do Hyundai and Subaru own 50% shares in infiniti, certainly looks like a lovechild of the two...

20 July 2010

Both cars ( Infiniti & BMW ) are excellent to drive, but my choice would easily be the Infiniti, because it is rarer, more special, probably more reliable, far better looking and better equipped. Plus it's not as expensive as the Bimmer.

There's some things that the Bimmer does better like mpg, but the difference is not soooo big, so who cares?

European roads are full of dull and boring Bimmers. It's a true Folk'sWagon. Now it's time for something different. And that's the Infiniti. Trust me. It may take another 20 yrs, but the Infiniti is the winner.

20 July 2010

[quote Scandinavian]Trust me. It may take another 20 yrs, but the Infiniti is the winner.
[/quote]

i think the appropriate resonse is:

roflmao.

shouldn't you have better things to do at lunchtime, Mr Ghosn, than come on this silly little forum and amuse people over datsun?

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