Saab has officially launched its new flagship 9-5 saloon, a model vital for the struggling firm’s future, at the Frankfurt motor show.
The new Saab 9-5 will go on sale next year and the Swedish firm claims it will be the most technologically advanced car it has ever produced, with a range of “high-tech” features. It will mark a “new era” for the company, according to its managing director.
The styling has been inspired by the Aero X concept car, and Saab claims it also draws inspiration from its aviation heritage. It has a low, muscular stance and a dramatically styled wraparound glasshouse. Saab also claims the windshield and roof have been inspired by its classic 900 model.
Simon Padian, Saab brand design chief, said: “We are giving a fresh, very modern expression to some of our classic brand design cues. We have visual themes found in our recent concept cars, such as the Aero X, which are inspired by Scandinavian design and our brand’s aircraft heritage.