Wolfgang Dürheimer assumed control of Bentley and Bugatti last week, moving from his role as head of R&D at Porsche. We spoke to him about his new position and how he can help to integrate Bentley more fully into the Volkswagen Group.
Why do you think you got the job?
If you want to know the exact details and reasons, you’ll need to ask Dr Winterkorn. But from my perspective, I think it’s recognition of the achievements in the past.
During my time at Porsche, we developed the Cayenne, we doubled the size of the company, opened up new markets, had a big sales offensive, widened our customer base, developed the Panamera, had this successful RS Spyder racing project. We kept the 911 in a premium position worldwide, plus Boxster and Cayman are successful.
You’ve obviously got good knowledge of Porsche products, too, which should help with component sharing with Bentley…Well, nobody knows as well as I do the abilities and potential of Weissach. And sports car ownership will be positioned in Weissach in the future, so it is most likely that we will try to gain efficiency and synergies in working together very closely.