MG's first SUV comes in three trim levels: Explore, Excite and Exclusive, costing £14,995, £17,495, £19,495 respectively. MG's first automatic gearbox is available in top-spec Exclusive trim for a total price of £20,995.
The GS has a turbocharged 1.5-litre four-cylinder petrol engine.
Despite undercutting the Qashqai's starting price by around £4000, MG insists that the GS will not be a budget version of the competition, but an alternative to class leaders such as the Kia Sportage, which costs from £17,320.
MG acknowledges that the SUV and crossover segment is the fastest growing in the world, and hopes that the new model will act as a catalyst to help dramatically increase its sales volumes. Initial sales of 700-800 in the first year and 1000 the following year are the manufacturer's target.
The GS was styled under the stewardship of MG design boss Anthony Williams-Kenny, in a collaboration between MG's Shanghai and Longbridge design teams. He explained the brief behind the new car's styling, saying: “The world is changing quickly in terms of what we expect from a product, so our goal is to bring the most up to date design trends to our own.
"With MG’s first SUV, we wanted to design a car that would fit in with the MG family and have a slightly different look, of confidence and dynamism, that sets it apart from the other models.”