Currently reading: Jaguar Land Rover invents car seat intended to simulate walking
JLR says innovative seat makes you think you're exercising and hopes to address sedentary lifestyles

Jaguar Land Rover has designed a new shape-shifting car seat that aims to stimulate your muscles as if you were walking.

The seat, which is being trialled by JLR’s Body Interiors Research division, moves to mimic the motions and stresses of movement and is intended to reduce the health risks of sitting down for too long while driving. It automatically adjusts to suit every driver and passenger.

According to the World Health Organisation (WHO), more than a quarter of people worldwide - 1.4 billion - spend too long sitting down, which can significantly damage muscles in the legs, hips and glutes. Regular drivers may be especially at risk for these injuries, since they are seated for extended periods of time.

The innovative new tech is part of Destination Zero, a larger JLR project designed to improve the safety and healthiness of cars. The project’s research is targeted towards creating a “world of Zero Emissions, Zero Accidents and Zero Congestion”. Previous research for Destination Zero has focused on reducing the effects of motion sickness and using ultraviolet lights to stop the spread of colds and flu.

Dr Steve Iley, Jaguar Land Rover Chief Medical Officer, said: “The wellbeing of our customers and employees is at the heart of all our technological research projects. We are using our engineering expertise to develop the seat of the future, using innovative technologies not seen before in the automotive industry, to help tackle an issue that affects people across the globe.”

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275not599 17 January 2020

Happy for you 289

Happy for you 289 but don't assume your anecdotal experience is conclusive.  My mother in law smoked unfiltered Camels every day of her life from age 14 to 86, but I wouldn't recommend it as a way to get to that age.  Why do you think passengers on a plane are advised to get off their arses on a regular basis?

TStag 16 January 2020

On the one hand in thinking

On the one hand in thinking someone has totally lost it. On the other I'm thinking JLR are showing exquisite attention to detail far more actually than many of their rivals.

typos1 16 January 2020

The last time I checked (and

The last time I checked (and I walk 7 miles a day) walking used almost every muscle in the body, so I cant see how just working on the thighs could simulate it.