Frank van Meel will return as chairman of BMW’s M division from 1 November, having previously taken charge of the performance outift between 2015 and 2018.
He replaces Markus Flasch, who took the role three years ago after it was vacated by van Meel. The move is effectively a job swap, with Flasch becoming head of Rolls-Royce’s product line, as well as overseeing luxury and upper class BMW products.
Flasch will also bear responsibility for BMW’s mid-range vehicles in the future.
He will lead the M division through its 50th anniversary in 2022, with "many new high-performance automobiles" set to be unveiled to mark the milestone.
BMW M’s first fully electric vehicle - the i4 M50 - is set to go on sale in the UK in November, priced from £63,905.
Meanwhile, Flasch joins Rolls-Royce at a time when the is defying market trends. Despite the ongoing effects of the Covid-19 pandemic, the company is reportedly on track to break its record of 5125 units sold, set in 2019.