Audi is poised to outline its plans to launch a Le Mans-inspired road car at the Frankfurt motor show in September.
Speaking to Autocar at the Geneva motor show, Audi technical chief Wolfgang Dürheimer said that the proposed Audi hypercar was in the “product evaluation” stage of its development, but he hinted that the car was looking good to be followed through to production.
“We run product evaluation on different ideas, looking at market positioning, brand image, development cost and time to market,” said Wolfgang Dürheimer. “Once this is done we will have a clear decision on what happens next. I would expect an update on this project in September at Frankfurt.
“It is still alive and I’m pushing for it.”
Dürheimer is keen to closely align the Le Mans programme with a road car as it “can have a tremendous boost for brand kudos” and people “would go crazy for it”.
The Audi hypercar is likely to have a radical diesel-electric hybrid powertrain, to link it to the set-up in the Le Mans car.