Volkswagen is out to lure lifestyle-led small car buyers with the Polo Fun - a rugged hatchback with additional body cladding and raised ride height to battle Rover's Streetwise.
The new five-door will be unveiled at the Frankfurt Motor Show with a raft of niche models promised by Volkswagen chairman Bernd Pischetsrieder. The German car maker is refocusing its efforts on the small car sector after the launch of the upmarket Phaeton and Touareg.
The Fun goes on sale in the UK next March priced from £10,500. Despite the wannabe 4x4 looks with new bumper mouldings and wheel-arch extensions, it is front-wheel drive only.
Adding to the toughened look is a 20mm increase in ride height over the standard Polo, unique colour schemes and 17in double spoke alloy wheels shod with chunky 215/40 ZR17 tyres. Inside, sport seats and unique trim material are standard.
The Fun will be offered with a full range of three- and four-cylinder engines from 55bhp 1.2 to 100bhp 1.9-litre TDI engines.