Currently reading: Volvo set to become a 'crossover company'
SUVs accounted for over 50% of Volvo's total sales last year with 40,261 examples of the XC90 sold

Volvo is on track to sell significantly more SUVs and crossovers than any other type of vehicle by the end of the decade, according to Peter Mertens, the brand’s research and development boss.

Speaking at the unveiling of the new V90 Cross Country, Mertens said the arrival of the XC40 compact crossover in early 2018 would be a landmark for Volvo. The XC40 is one of three all-new 40-series models and will go on sale before the hatchback and estate versions.

Click here for the latest Volvo XC40 spy pictures

Mertens said the customer shift to crossovers and SUVs was driving sales in its largest markets, especially Sweden, the US and China. Volvo won’t say how many XC40s it expects to sell in a full year, but it’s likely to be close to six figures.

Last year Volvo sold 503,127 cars globally. According to the company’s figures, sales of all of the brand’s Cross Country and XC models together totalled just short of 267,000 units, which means more than 50% of sales are already crossovers and SUVs.

The biggest-selling model globally was the now ageing Volvo XC60, which shifted 159,617 units last year. The next best-selling model was the V40 hatch, at just 83,357 units.

Volvo also sold 40,261 examples of the all-new Volvo XC90, 30,175 XC70s and 23,274 V40 Cross Countrys.

In the first six months of this year, the new XC90 was up strongly at 51,810 units, pointing to full-year sales of more than 100,000 units.

The XC70 was also 10% up, with 19,250 sales in the same period, and the V60 Cross Country sold 10,316 units. Only XC60 and V40 Cross Country sales slipped slightly back.

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smokescreen38 5 October 2016

Volvo XC40

Any chance of a V70 2.5 T5. Thought not. Not everyone wants an suv.
Citytiger 5 October 2016

smokescreen38 wrote:

smokescreen38 wrote:

Any chance of a V70 2.5 T5. Thought not. Not everyone wants an suv.

No but there will be an AWD 400bhp V90 T8 plug in hybrid.

k12479 5 October 2016

To be fair, part of the

To be fair, part of the reason for Volvo's SUVs and Crossovers outselling 'any other type of vehicle' is surely down to their saloons and hatchbacks being dated and uncompetitive.
405line 5 October 2016


Volvo is a good company and I'm glad they've found a survival strategy. Lets face it their customer base were never really interested in driving they seemed more interested in the crashing so I'm not surprised that they've found a natural niche for themselves selling small domestic trucks.