The Ford Taurus is a mainstream saloon of the type that's the backbone of the US car market. It's about the size of a current Passat and has the look of the last-generation Mondeo. Ford says it is the 'safest large car in America'.
The white car on display had been put through the US industry standard 35mph '40 percent' offset frontal crash. That mimics a typical head-on collision where at least one driver manages to steer away from the oncoming car. But that makes things worse, because the crash force is then mostly concentrated on one corner.
Walk into the open side, press the button and a crash test simulation is played through a TV screen positioned against the windscreen. The most disturbing part was not the fancy film editing of hurtling towards a barrier, but the stereo sound of crumpling metal and glass.
The front of the car is impressively mangled, though the front wheel has not been pushed back very far. Initially, the damage looks to have been confined to the front end, but look very closely and you can the driver's door is very slightly misaligned.
But it was inside that was most impressive. Despite the impact, the interior is virtually untouched. There were just a few plastic dash mouldings pushed out of line around the right hand side of the instrument binnacle.
Impressive. But then again, the Taurus is one of a number of Ford US models based on an upgraded version of the old Volvo S80 platform. Another reason, perhaps, that the Blue Oval decided not to sell Volvo after all.