First, ditch or upgrade the belching old buses and old taxis that contribute so much to the problem. Remember those days a year or two ago when strikes removed buses from Oxford Street and the place suddenly met EU pollution standards? What should we have learned from that?
Second, encourage owners of older diesels either not to bring them to pollution-prone areas, or to give them powerful reasons to embrace cleaner models. (Naturally, with legislators on the case, the stick is being applied lustily while the carrot is nowhere to be seen).
Third, give far less credence to society’s spoilers and truth-benders, whose instinctive joy is in attacking all cars, ignoring the fact that convenient personal mobility is a vital component of happy lives and of most successful (job-creating, tax-paying) businesses.
Fourth, attack the main sources of toxic pollution. How many times does it have to be stated that all road transport creates only about 30% of the problem and is outranked both by other transport forms (trains, planes)? Attack home heating, power generation and non-road transport and you’ll be aiming at more than 70% of the pollution.
Fifth, acknowledge the truth about today’s Euro 6-standard diesels: that they’re now so clean that they simply aren’t a significant part of the problem. New testing regimes make this quite clear.
Finally, find ways to praise and publicise the speed at which the motor industry is already embracing zero-emissions technology and hybridisation. It’s going further and faster than any governmental edict requires, but it needs the support of well-conceived infrastructure – fast chargers – if it is to attract buyers of new technology. If the forces of gloom worked to turn all this into the good news story it deserves to be, we’d all be going faster still.
Autumn budget: report
Is it time to give up on the diesel engine?
The truth about the diesel engine