Citroën is “back in recovery mode after many years of declining performance”, proclaimed CEO Thierry Koskas at the launch of the new Citroën C3. After 24 hours in the company of Koskas, his key executive team and their latest car, I’m minded to agree.
Cars have got more expensive and overloaded with technology, and Citroën is fighting back by offering a level of equipment and performance that doesn't make you feel like you've cut corners and made compromises while also not piling in a load of equipment you’ll never use but have to pay for.
