What is it?
The Volkswagen Beetle Dune is a toughened-up, high-riding version of the German manufacturer's three-door hatchback.
First revealed at the Detroit motor show back in January, it is one of a number of new crossovers models presently under development at Volkswagen, which is keen to build on the sales success of similarly conceived front-wheel drive offerings such as the CrossPolo, CrossGolf and CrossTouran.
Officially, the Dune is a concept that awaits production approval. However, Wolfsburg officials have confirmed to Autocar that moves are already underway to place it into production at Volkswagen’s Puebla factory in Mexico alongside the standard version of the Beetle in late 2015, both in coupé and cabriolet bodystyles.
While the one-off concept is meant to provides an idea of how the showroom version of Volkswagen’s latest crossover will appear when it goes on sale, indications are it will be toned down slightly before it hits showrooms.
“There are regulatory measures to consider that will see certain details altered. However, the spirit of the design will remain,” says Ingo Bruechmann, who was among the in-house team of Volkswagen designers who contributed to its design.