What is it?
The revised Mercedes E-class coupé – which may be the most distinctive model that Mercedes-Benz makes. A controversial statement given the amount of money and effort expended by Germany’s big three of late to expand into untapped niches. But perhaps more importantly, it’s a lesson to those German brands that sometimes, if you just stick to what you’re good at rather than jumping on every new bandwagon going, the waves may just part in front of you and opportunities open up where’d you never have believed it possible.
Merc’s been making big graceful coupés forever, after all. And yet somehow, in 2013, this quietly grand, genuine four-seater finds itself with little proper competition within its own particular niche. Both the Audi A5 and the new BMW 4-series lack the size and status to represent a serious challenge, meanwhile the 6-series has become much too expensive.