From £29,9456
It has the raw ingredients to be a decent car, but sadly the Kia Optima Sportswagon hasn't the polish to really shine

What is it?

If you know your Transformers you’ll be aware that Optimus Prime is the strong, sharp-thinking leader of the Autobots. Kia is hoping its new Kia Optima Sportswagon will rise to a similarly lofty position and become leader of the D-segment estates.

This is no ‘stick your finger in the air and hope’ effort, either. The Optima Sportswagon was designed and built specifically for us Europeans (and yes, that term still includes us, if geographically rather than spiritually, these days) and will be fielded solely in this region of the globe. However, while some of our continental neighbours will have a petrol to choose from, we’re destined to have this 1.7-litre diesel only, with a choice of six-speed manual or seven-speed dual-clutch auto. 

The version we’re testing here is fitted with the latter, and in top-spec GT-Line S trim, which quite frankly leaves you wanting for little in terms of toys. Some of the standard highlights include 18in alloys, LED headlights, a panoramic sunroof and heated, ventilated seats. Of course, it comes with peace of mind as well, courtesy of Kia’s seven-year warranty.

What's it like?

It's a bit of a mixed bag, to be honest. While you can argue over the detailing, styling-wise it cuts a dash by looking substantial and purposeful on the road, without ending up visually humdrum like some of its rivals. Inside it is smart and well laid out, too, and there’s something of the current generation 5 Series in the layout of the 8.0in sat-nav screen and the buttons on the central stack. Admittedly, the materials aren’t up to 5 Series standards, but nonetheless they are appropriate for the class. 

Start it up, though, and you are left in no doubt it’s an oil burner. A discordant diesel rattle erupts, followed by a noticeable buzz through the cabin at idle. Both qualities are present when you are on the move, with tingles through the steering column between 2000-3000rpm, and diesel clatter all the way to the red line. 

Neither is it a prodigious performer. Once you get past the initial low-end lag, it picks up smartly from 1750rpm, but the flow of torque feels largely spent as the rev-counter sweeps past 3000rpm; the combined effect of noise and wheeziness means you learn quickly not to rev it out. Road noise is an issue as well, although wind noise is well stifled.

The dual-clutch gearbox doesn’t feature on the Sportswagon’s pros list, either. It’s clunky at low speed, particularly when it’s cold, making squeezing out of a tight parking spot an act of deep concentration and deft footwork. Still, once you are in the flow of things, it changes smoothly through the gears, even if it occasionally refuses to accept your request for a lower gear when using the paddles to shift down manually. 

You get the feeling that the engineers couldn’t make up their minds on how this car should ride: should it be sporty or cotton-woolly? The consequence of their indecision has wrought a car that is neither comfortable nor particularly sharp to drive. It spends much of the time fidgeting and thudding over surface imperfections - more so in town, less so on the motorway - but pitch it in to a turn and while it hangs on well, with a degree of throttle adjustability, there’s little finesse. 

The main problem is the steering, which feels light and a touch vague around the straight-ahead, then suddenly chucks in resistance that’ll fatigue your forearms as you apply lock. This disregard for control-weight consistency is one of the reasons you never quite gel with the Sportswagon.

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The driving position is very good though, which you can enjoy while playing with the numerous toys and excellent infotainment system – this is a fine example of decent hardware that delivers snappy processing, allied to sensibly sorted software that's intuitive to use. 

It’s roomy, too, offering loads of leg room front and rear, yet even here you can’t help but quibble. With the GT-Line’s panoramic roof fitted, head room isn’t exactly poor, but it’s noticeably tight if you are upwards of six feet tall and sat in the rear. Still, the boot is capacious (though not class leading), with no loading lip, a wide aperture, a squared-off shape, and a flat deck when you drop the 40/20/40 split-folding rear seats. 

Should I buy one?

There’s a good car in here, but it needs a bit of fettling to tease it out. Firstly, it needs someone to make a decision about the ride and handling balance, then smooth out the refinement issues; done properly this could transform the car. As it stands, however, the Kia Optima Sportswagon GT-Line is neither your prime, nor optimal choice.

Instead, if you want a high-spec large estate and have £30k to realise it, then the Skoda Superb 2.0 TDI 150 DSG Laurin & Klement is a better bet. It’s £1300 more expensive, but for that you end up with something more comfortable, more refined, quicker, and even roomier still. It all but matches the Kia in terms of fuel economy and emissions, too. 

Kia Optima Sportswagon 1.7 CRDi GT-Line S DCT

Location Hertfordshire; On sale Now; Price £30,595; Engine 4 cyls, 1685cc, diesel; Power 139bhp at 4000rpm; Torque 251lb ft at 1750-2500rpm; Gearbox 7-spd dual-clutch auto; Kerb weight 1770kg; 0-60mph 10.7sec; Top speed 124mph; Economy 61.4mpg (combined); CO2 rating/tax band 120g/km, 23%; Rivals Ford Mondeo 2.0 TDCi 180 Titanium Estate, Skoda Superb 2.0 TDI 150 Laurin & Klement Estate

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Michael Long 28 October 2016

It is a Kia, what did you expect? (from Autocar)

The pricing in UK must be quite different. Because in continental Europe, where I live (country without any direct car tax), the L&K Superb costs 40 k euro and most expensive Optima SW diesel 35 k. In addition, you definitely are not buying new 3-series BMW or C- Merc with Mondeo money, as there is 10 k gap. I hope there is not some kind of a caste system attitude regarding car manufacturers in Autocar. Because when I read an article about any Hyundai-Kia product there is always a negative tone. I understand that these are not exactly so called desirable badges in UK (or any other part of the world) but come on; this is starting to look ridiculous. But you are not seeing any critics regarding Nissan, Skoda and Seat´s cheap and unimaginative interiors, have you personally sat in one of those cars and seen the door cards – only hollow, hard plastic.
The Apprentice 27 October 2016

They seem to knock these out

They seem to knock these out 'to a price' perhaps not reflected in toy count but in R&D spend, like they are not really that bothered, or think likely customers are not. Pity
ZenBass 27 October 2016

Such a shame

As I think it's a cracking looking beast
superstevie 27 October 2016

ZenBass wrote:

ZenBass wrote:

As I think it's a cracking looking beast

See, I think I'm disappointed in the looks. The last one in saloon form was a very handsome car. The update seems to have lost it for me, and the estate version doesn't change that