Kia is in a bullish mood. The company thinks its new Cerato can compete with the likes of the VW Golf, Vauxhall Astra and Toyota Corolla, without relying on low, low prices to attract buyers. We’ll see.
The replacement for the Shuma arrives late this summer and the Korean firm claims the five-door is styled to attract image-conscious customers.
On the road, the chassis is unexpectedly capable, which is surprising considering it is based on parent company Hyundai’s Elantra. Extensive reworking including strengthening of the shell means the Cerato is far more than a rebodied Elantra, and development work by Hyundai-Kia’s European centre in Germany shines through.
The steering can’t match the chassis: it is devoid of feel, but the gearchange, though long of throw, is precise and solid.
The 104bhp, 105lb ft 1.6-litre engine, also used in the Hyundai Accent, is lacklustre, bogging down too easily at low revs, and our test car also sent a nasty vibration through the throttle pedal above 5000rpm. It is, however, pretty frugal: Kia claims a combined figure of 40.4mpg.